Bali-Based Marketing Director | Premium Wellness Mattress

Heveya®; Provinsi Bali; On-site; IDR 1,095,090,000 - 2,190,181,000; Full time

Job summary

Heveya, headquartered in Bali, Indonesia, seeks a Marketing Director to turn wellness and sustainability into a clear, compelling brand narrative across showrooms, online channels and events. You will own the full marketing agenda, build a high-performing team, and align campaigns with sales objectives.

You will lead budget planning, oversee digital and offline activities, and coordinate with global and local teams to drive measurable growth in all markets while maintaining the premium brand

Qualifications

• 8 to 12+ years in marketing.
• Proven results turning online attention into store visits and sales.
• Hands-on understanding of Google and Meta ads.
• Experience with premium brands.

Responsibilities

• Make Heveya the mattress brand people choose, translating wellness and sustainability into a clear story across showroom, online, and events.
• Drive sales by guiding the path from online attention to showroom visits and purchases.
• Plan and manage the annual marketing budget with clear allocation across markets.
• Lead the marketing team, providing direction to creative, digital, local country teams and agencies.
• Ensure activations have a mattress story, capture contacts, and enable follow-up with the sales team.

Skills

8-12 years marketing

Team leadership

Budget ownership

Premium brand experience

Tools

Google Ads

Meta Ads

Job description

Heveya, headquartered in Bali, Indonesia, seeks a Marketing Director to turn wellness and sustainability into a clear, compelling brand narrative across showrooms, online channels and events. You will own the full marketing agenda, build a high-performing team, and align campaigns with sales objectives.

You will lead budget planning, oversee digital and offline activities, and coordinate with global and local teams to drive measurable growth in all markets while maintaining the premium brand