Art Director

PT Bali Talent Hunters; Provinsi Bali; Sur place; IDR 180 000 000 - 360 000 000; Plein temps

Résumé du poste

PT Bali Talent Hunters is seeking an Art Director to develop and implement comprehensive visual strategies across hospitality brands. The role focuses on shaping the overall visual identity, leading the creative team, and ensuring alignment with brand positioning and business goals.

The Art Director will independently develop the creative vision, justify decisions to clients, and own the final visual outcomes, coordinating across marketing, SMM, PR, and sales to ensure consistency.

Qualifications

• Independently develop creative vision for each project.
• Explain and justify creative decisions to clients.
• Experience leading multiple creative teams and external contractors.
• Translate hospitality and F&B business objectives into visual solutions.
• Ensure visual strategy is implemented across channels.

Responsabilités

• Analyze brand positioning, audience, and competitors to define art direction for each project.
• Create mood boards, visual guidelines, and concepts establishing brand visual language.
• Oversee full visual brand identity across social media, ads, websites, menus, and promos.
• Develop concepts for photoshoots and video productions for launches of hotels/restaurants/hospitality projects.
• Lead creative meetings with clients and present visual strategies and concepts.

Description du poste

The Art Director is responsible for developing and implementing comprehensive visual strategies for hotels, restaurants, beach clubs, hospitality and lifestyle brands. This is a strategic leadership role focused on creating the overall visual identity of each project, managing the creative team, communicating with clients, and ensuring that all visual communication aligns with the brand's positioning and business objectives. The Art Director independently develops the creative vision for each project, confidently explains and justifies creative decisions to clients, and takes ownership of the final visual outcome.

Key responsibilities

Analyze brand positioning, target audience, and competitors to develop overall visual concepts and define art direction for each project

Create mood boards, visual guidelines, and creative concepts that establish the brand's visual language including colors, typography, composition, photography, and video styles

Develop and oversee complete visual brand identity including social media concepts, advertising campaigns, websites, presentations, menus, catalogues, and promotional materials

Develop concepts for photoshoots and video productions and create visual concepts for the launch of new hotels, restaurants, and hospitality projects

Assign tasks to designers, graphic designers, videographers, photographers, SMM specialists, and external contractors

Prepare creative briefs and technical specifications, manage task allocation, priorities, and deadlines

Review and approve all visual materials before delivery and establish and maintain creative quality standards

Lead strategic meetings with clients, identify client needs and business objectives, and present visual strategies and creative concepts

Explain and defend creative decisions to clients, coordinate visual approvals, and manage revision processes

Collaborate with marketing, SMM, PR, performance marketing, and sales teams to ensure visual strategies are implemented across all communication channels and guest touchpoints

About you

Capable of independently developing creative vision for each project

Able to confidently explain and justify creative decisions to clients

Experienced in managing multiple creative teams and external contractors

Able to translate hospitality and F&B business objectives into effective visual solutions

Capable of ensuring approved strategy is consistently implemented across all communication channels

Experienced in maintaining visual consistency and quality standards across all deliverables