Sr Marketing and Communication Specialist

Getinge; Hong Kong; Vor Ort; HKD 300.000 - 450.000; Vollzeit

Zusammenfassung

Getinge Hong Kong is seeking a Marketing Specialist to lead local brand campaigns, coordinate events, and develop materials. The role collaborates with Sales to implement product-marketing strategies, manages social media, and supports training and regulatory reporting.

The candidate will drive brand awareness and align with global marketing direction while maintaining local market relevance. The position requires a Bachelor’s degree with at least 3 years in marketing, strong English and Chinese

Qualifikationen

• Bachelor's Degree in public relations, marketing, economics, management, journalism or communications
• At least 3 years related experience in a similar marketing specialist role
• Good English and Chinese communication skills
• Proficient in PowerPoint and presentations; social media strategy
• Advanced level of AI applications is highly preferred
• Knowledge of the Adobe Creative Suite (InDesign, Photoshop, Illustrator) is preferred
• Accuracy and excellent written, oral, presentation, interpersonal and organizational skills

Aufgaben

• Branding promotion and campaign planning
• Plan and develop local brand campaigns aligned with global strategy
• Organize marketing events such as PR, product launches, exhibitions and seminars
• Develop and maintain local websites where applicable
• Build and manage social media to engage target customers
• Prepare local marketing materials to extend brand awareness
• Internal and external communication
• Collaborate with sales to create and pilot product-marketing strategies
• Create brochures, leaflets, articles and surveys for local needs
• Design demos per sales requests and support customer relations
• Deliver and publish company news and notifications
• Oversee Training Academy activities and needs assessments
• Develop and manage local training plans with quarterly timelines
• Partner with management on training matters
• Create and analyze training reports for regulatory compliance and transparency
• Support global Marcom team and internal tools management
• Manage vendors for marketing activities and merchandising
• Create and revise Marcom SOPs and budget processes
• Ensure marketing materials meet regulatory compliance

Kenntnisse

Communication

English & Chinese

Microsoft Office

AI proficiency

Adobe Creative Suite

Attention to detail

Interpersonal skills

Multitasking

Teamwork

Ausbildung

Bachelor's degree

Tools

Microsoft Office

Adobe Creative Suite

Jobbeschreibung

With a passion for life
Join our diverse teams of passionate people and a career that allows you to develop both personally and professionally. At Getinge we exist to make life-saving technology accessible for more people. To make a true difference for our customers – and to save more lives, we need team players, forward thinkers, and game changers.

With a passion for life
Join our diverse teams of passionate people and a career that allows you to develop both personally and professionally. At Getinge we exist to make life-saving technology accessible for more people. To make a true difference for our customers – and to save more lives, we need team players, forward thinkers, and game changers.
Are you looking for an inspiring career? You just found it.
Job Responsibilities And Essential Duties

• Branding Promotion
• Plan and develop local brand campaign internally and externally align with the global marketing communication strategy
• Organize marketing activities to strength the brand image e.g. PR events, product launch, exhibitions, congresses and seminars
• Develop and maintain local websites when applicable
• Build up and develop social media platforms to approach target customers, strengthen the customer stickiness
• Prepare the local marketing materials (company presentation, life magazine and articles) to extend brand awareness
• Internal & external communication
• Work closely with sales team to identify and discuss innovative ideas to create, pilot and implement product-marketing strategies
• Create the content and graphic design of brochures, leaflets, articles and customer surveys to meet the specific needs of local market and sales team
• Design and prepare the demos in accordance with the sales requests
• Cooperate with sales team to maintain the customer relationship
• Deliver and publish the latest company news and notifications
• Training Academy
• Annually conduct needs assessment on product, skills and regulatory training. Analysis is based on input of sales and functional leadership conducted during one-on-one's, through LMS reports and through utilization of surveys with key stakeholders and trainers.
• Develop and manage the overall local training plan, confirmed with stakeholder for quarterly or longer time periods. Responsible for the execution of planned training programs conducted by local trainers and coordinators.
• Partner with management (Sales, Service, HR, QRC, Finance etc.), for training related matters.
• Create and analyze reports to meet training data requests, comply with regulatory requirements and support management with clarity on the status of people development in the region.
• Others
• Support the global Marcom team
• Administer internal online tools, e.g. Intranet, mediahub, episerver tools, siteimprove, and google analytics etc.
• Develop and manage vendors of marketing activities and merchandising
• Create and revise the SOP documents of Marcom process
• Marcom budget application and management
• Quality System Duties and Responsibilities: Make sure all the Marketing promotion materials and activities meet the regulatory compliance
  

Minimum Requirements

• Bachelor's Degree, preferably in public relations, marketing, economics, management, journalism or communications
• At least 3 years related working experience of similar role in marketing specialist
• Good communication in English and Chinese
• Proficient in Microsoft Office particularly PowerPoint and presentation, social media platforms and strategy
• Advanced level of AI applications is highly preferred
• Knowledge of the Adobe Creative Suite (InDesign, Photoshop, Illustrator etc.) is preferred.
• Accuracy, attention to detail, and excellent written, oral, presentation, interpersonal, listening and organizational skills required
• Initiative, problem-solving, critical thinking, teamwork, flexibility, positive attitude
• Ability to multi-task, prioritizes, and works effectively in an environment where priorities vary and can shift widely.
  

About Us
With a firm belief that every person and community should have access to the best possible care, Getinge provides hospitals and life science institutions with products and solutions aiming to improve clinical results and optimize workflows. The offering includes products and solutions for intensive care, cardiovascular procedures, operating rooms, sterile reprocessing and life science.
Reasonable accommodations are available upon request for candidates taking part in all aspects of the selection process.