Senior Manager, Investment Services & Digital Marketing

China CITIC Bank International Limited; Hong Kong; On-site; HKD 900,000 - 1,300,000; Full time

Job summary

China CITIC Bank International is seeking an experienced professional to lead the development and management of Investment Services products and marketing initiatives. The role focuses on driving awareness, acquisition and utilization of wealth management services through digital channels for Retail, Private and Business Banking segments.

You will manage product launches from due diligence to review, collaborate with partners and agencies on campaigns, and monitor market intelligence to adjust

Qualifications

• Degree in Finance or Economics is required.
• 6–8 years of solid experience in investment product development and management.
• Experience distributing investment products through multi-channel platforms.
• Strong marketing and communication skills are essential.
• Excellent command of written and spoken English and Chinese (Putonghua).

Responsibilities

• Develop business plans to drive Investment Services products and services for Retail, Private, and Business Banking.
• Collaborate with internal and external partners to deliver quality products and services.
• Lead product management and launch processes from due diligence to ongoing review.
• Launch competitive products and promotions and evaluate market segment needs.
• Oversee customer communications quality related to managed products.
• Support strategic planning for business expansion including new markets and channels.
• Coordinate with agencies on marketing campaigns and channel execution.
• Monitor market intelligence and investment product performance.
• Work with sales and other departments to maximize campaign effectiveness and after-sales service.

Skills

Analytical mindset

Marketing & communications

Business sense

Customer focus

Bilingual English/Chinese

Education

Bachelor's degree in Finance or Economics

Job description

China CITIC Bank International is seeking an experienced professional to lead the development and management of Investment Services products and marketing initiatives. The role focuses on driving awareness, acquisition and utilization of wealth management services through digital channels for Retail, Private and Business Banking segments.

You will manage product launches from due diligence to review, collaborate with partners and agencies on campaigns, and monitor market intelligence to adjust