Senior Digital Marketing Executive (Campaign Strategy & Activation)

STYLEVANA; Hong Kong Island; Sur place; HKD 360 000 - 540 000; Plein temps

Avantages offerts par ce poste

Five-day work week

Flexible working hours

Medical insurance

Dental insurance

Discretionary bonus

Résumé du poste

STYLEVANA in Hong Kong is seeking a results-driven Digital Marketing Lead to steer brand campaigns and eCommerce initiatives across our international websites. You will collaborate with brand teams to plan, launch, and optimize campaigns that drive revenue and brand growth.

You will manage cross-channel activations, monitor performance, and translate insights into action while communicating in English and Cantonese.

Qualifications

• Bachelor's degree in Marketing/Business/eCommerce or related disciplines.

Responsabilités

• Work with brand teams to develop and execute digital campaigns and initiatives that drive brand sales and business objectives.
• Manage brand participation across yearly campaigns, regional initiatives, and brand-specific projects.
• Develop digital activation strategies and identify channels to maximise campaign and brand performance.
• Lead brand-level projects, initiatives, and product launches from planning through execution.
• Monitor campaign and brand performance, providing actionable insights to improve strategies and results.
• Conduct competitor and market monitoring to identify promotional trends and opportunities.
• Collaborate with brand managers, channel leads, and internal teams to ensure smooth campaign execution and alignment with business goals.
• Support Manager in executing strategic campaign initiatives.

Connaissances

Digital marketing

Brand campaigns

eCommerce

K-Beauty familiarity

Strategic thinking

Project management

English

Cantonese

Formation

Bachelor's degree in Marketing/Business/eCommerce or related disciplines

Description du poste

Join us & Be eCommerce InnovatorsAre you looking to be part of revolutionizing online shopping behaviour and experience? We are a well-esteemed eCommerce company that operates multiple eCommerce websites internationally. We are now looking for potential talent to help us expand our new business worldwide and to build brand awareness and sales revenue.

Key Job Responsibilities:

Work closely with brand teams to develop and execute digital campaigns and initiatives that drive brand sales and business objectives

Manage brand participation across yearly campaigns, regional initiatives, and brand-specific projects, ensuring timely follow-up and campaign readiness

Develop digital activation strategies and identify suitable channels to maximise campaign and brand performance

Lead brand-level projects, special initiatives, and product launches from planning through execution

Monitor campaign and brand performance, providing actionable insights to improve future strategies and results

Conduct competitor and market monitoring to identify promotional trends, market opportunities, and positioning opportunities

Collaborate with brand managers, channel leads, and internal teams to ensure smooth campaign execution and alignment with business objectives

Support Manager in executing strategic campaign and business initiatives

Desired Skills and Experience:

Degree holder or above in Marketing/ Business/ eCommerce or related disciplines

Possess a minimum of 3 to 4 years of hands-on experience in digital marketing, brand campaign management, or eCommerce

Bring prior experience or strong familiarity with Korean beauty (K-Beauty) brand products as a distinct advantage

Demonstrate strong strategic thinking with a proven track record of driving brand sales through digital channels

Maintain exceptional organizational skills and high attention to detail while managing brand projects and multiple campaign timelines simultaneously

Work well independently under fast-paced pressure while collaborating effectively with internal teams and external stakeholders to hit revenue goals

Proactive, adaptable, and able to manage multiple priorities while maintaining a strong sense of ownership and accountability

Communicate fluently with an excellent command of written and spoken English and Cantonese

Excellent command of written and spoken English, Cantonese

We offer a friendly team environment, good career prospect. We also offer attractive remuneration package including discretionary bonus incentive. We also offer other benefits such as five-day work week, flexible working hours, double pay, medical and dental insurance.

All personal data collected will be used for recruitment purpose only.

STYLEVANA is a one stop online shop to purchase the trendiest Asian beauty products.

We Empower You to Lead

At STYLEVANA, we will equip you with the tools and support to advance the future of online shopping for beauty and fashion. We are a team of result-driven, eager executors that have the desire to build something greater. Our core values are - Passion, Teamwork, Initiative and Courage, all which drives our strategy and decisions. With our fast-paced growth, we have opportunities for all passionate individuals that look to be a key player in our journey.

STYLEVANA is a one stop online shop to purchase the trendiest Asian beauty products.

We Empower You to Lead

At STYLEVANA, we will equip you with the tools and support to advance the future of online shopping for beauty and fashion. We are a team of result-driven, eager executors that have the desire to build something greater. Our core values are - Passion, Teamwork, Initiative and Courage, all which drives our strategy and decisions. With our fast-paced growth, we have opportunities for all passionate individuals that look to be a key player in our journey.