Product Marketing Manager (Telecom) - CK

Classy Wheeler Limited; Hong Kong; On-site; HKD 223,200 - 334,800; Full time

Job summary

A regional IT & Telecom solutions provider in Hong Kong seeks a Product Marketing Manager to formulate and implement strategies to grow the customer base. Responsibilities include market research, lead generation programs, and collaboration with multi-disciplinary teams. The ideal candidate holds a degree in Marketing or related fields, has at least 3 years of experience in the IT & Telecom industry, and possesses strong analytical and communication skills. Proficiency in English, Cantonese, and Mandarin is preferred.

Qualifications

• Minimum 3 years’ experience in the IT & Telecom industry with a focus on digital marketing.
• Strong understanding of the global telecommunications market.
• Experience in developing sales incentive programs is an advantage.

Responsibilities

• Formulate and implement digital marketing strategy to grow the customer base.
• Conduct market research for telecommunication products.
• Initiate lead generation programs leveraging digital and traditional marketing platforms.

Skills

Digital marketing strategy formulation

Market research analysis

Lead generation

Excellent communication skills

Strong analytical skills

Education

Degree holder in Marketing/Business Administration/Data Analytics

Job description

Client Description

Regional IT & Telecom solutions provider

Job Description

Candidates with less experience will be considered as Assistant Product Marketing Manager.

Responsibilities

• Formulate and implement digital marketing strategy to grow customer base and drive global business
• Conduct market research and business analysis for a variety of telecommunication products and solutions with an aim to capture market opportunities and customer needs
• Conduct Lead Generation programs leveraging both digital and traditional marketing platforms to achieve business objectives
• Work closely with multi-disciplinary teams to boost marketing program results
• Perform other duties as assigned by the management

Job Requirements

• Degree holder in Marketing/Business Administration/Data Analytics or related discipline
• Min 3 years’ work experience gained from the IT &T industry with track record in digital marketing
• With good understanding of the global telecommunications market , products & solutions
• Experience in developing sales incentive program is definitely an advantage
• Excellent communication, interpersonal and organization skills
• Strong analytical and problem solving skills with good business acumen.
• Excellent command of both spoken and written English and Chinese & fluent Mandarin is an advantage