Membership Strategy & Growth Director

W11 Limited; Hong Kong; Presencial; HKD 1.200.000 - 2.000.000; Jornada completa

Descripción de la vacante

AIA International Limited is seeking a Membership Director in Hong Kong to oversee the entire membership program, ensuring efficiency, satisfaction, and revenue growth. You will lead the membership operations team, drive acquisition and retention, and collaborate with engineering, product, and marketing to enhance member value across channels.

The role requires a strong track record in membership management, data-driven decision making, and strategic planning in a tech-enabled environment.

Formación

• Bachelor’s degree in Engineering, Business Management, Operations, or related discipline.
• Minimum 8 years of experience in membership management or operations leadership.
• Proven experience leading teams in engineering or technology-driven environments.
• Strong understanding of membership lifecycle management and retention strategies.
• Experience with CRM systems and membership management software.
• Excellent communication and stakeholder engagement skills.
• Strategic thinking with project management and problem-solving abilities.
• Knowledge of lean management and data-driven decision making.

Responsabilidades

• Develop and implement comprehensive membership strategies aligned with organisational goals and market opportunities
• Lead and manage the membership operations team, providing mentorship, coaching, and performance management
• Oversee member acquisition, retention, and engagement programmes to drive growth and maximise lifetime value
• Monitor and analyse membership metrics, trends, and performance indicators to inform decision-making and optimise processes
• Manage membership budgets and financial planning to ensure cost-effectiveness and profitability
• Develop and maintain member communication strategies and engagement initiatives across multiple channels
• Collaborate with cross-functional teams including engineering, product, and marketing to enhance membership value propositions
• Identify and implement operational improvements and technological solutions to streamline membership management
• Build and nurture relationships with key members, stakeholders, and partners to support business growth
• Ensure compliance with relevant regulations and organisational policies in all membership operations

Conocimientos

Leadership

Data analysis

Customer retention

Strategic planning

Team management

Stakeholder engagement

Project management

Communication

Educación

Bachelor’s degree

Herramientas

CRM systems

Membership management software

Analytics tools

Descripción del empleo

AIA International Limited is seeking a Membership Director in Hong Kong to oversee the entire membership program, ensuring efficiency, satisfaction, and revenue growth. You will lead the membership operations team, drive acquisition and retention, and collaborate with engineering, product, and marketing to enhance member value across channels.

The role requires a strong track record in membership management, data-driven decision making, and strategic planning in a tech-enabled environment.