Marketing Specialist

DOCTECH HK LIMITED; Hong Kong; Sur place; HKD 240 000 - 420 000; Plein temps

Résumé du poste

DOCTECH HK LIMITED is seeking a Marketing Specialist to plan and execute campaigns that promote project deliverables and support business development. The role translates technical progress into clear market-facing messages and strengthens visibility in the semiconductor packaging and materials ecosystem.

You will develop marketing content, manage digital channels, coordinate events, and support lead generation while collaborating with technical teams to ensure accuracy in communications.

Qualifications

• Bachelor’s degree in related disciplines.
• 2+ years in B2B or technology marketing.
• Strong writing and communication in English and Chinese.
• Ability to manage multiple tasks with deadlines.
• Experience with basic digital marketing execution (social media, content planning and simple performance tracking).

Responsabilités

• Plan and execute marketing campaigns to promote project deliverables and support business development activities.
• Develop marketing content and materials (brochures, one-pagers, presentations, case studies, basic press materials).
• Manage digital channels (website, social media such as LinkedIn) with consistent messaging and branding.
• Coordinate events and outreach (exhibitions, partner meetings, seminars, networking).
• Translate technical inputs into customer-friendly communication without losing accuracy.
• Support lead generation with outreach materials, contact lists, and campaign tracking.
• Prepare stakeholder communications (project updates, marketing summaries, promotional deliverables).
• Handle other marketing and administration tasks for team execution.

Connaissances

Marketing strategy

Content writing

Campaign management

Bilingual English/Chinese

Formation

Bachelor's degree

Outils

Microsoft PowerPoint

Microsoft Word

Microsoft Excel

Description du poste

We are hiring a Marketing Specialist to plan and execute marketing campaigns to promote project deliverables and support business development activities. This role supports Doctech’s commercialization by translating technical progress into clear, market-facing messages and materials, supporting customer outreach, and strengthening the company’s visibility in the advanced semiconductor packaging and materials ecosystem.

Key Responsibilities

• Plan and execute marketing campaigns to promote project deliverables and support business development activities
• Develop marketing content and materials, including company brochures, product one-pagers, presentations, case studies, and basic press materials
• Manage and update digital channels such as website content and social media pages (for example, LinkedIn), ensuring consistent messaging and professional branding
• Coordinate event and outreach activities, including exhibitions, partner meetings, seminars, and industry networking opportunities
• Work with internal teams to collect technical inputs and translate them into customer-friendly communication without losing accuracy
• Support lead generation activities by preparing outreach materials, maintaining contact lists, and tracking campaign outcomes
• Assist with preparation of stakeholder communication materials when required (for example, project updates, marketing summaries, and promotional deliverables)
• Handle other marketing and administration tasks assigned to support team execution

Requirements

• Bachelor’s degree in related disciplines
• More than 2 years of relevant marketing experience (business-to-business marketing or technology marketing is an advantage)
• Strong writing and communication skills in English and Chinese (Cantonese and Mandarin are advantages)
• Ability to manage multiple tasks with deadlines, with strong attention to detail and execution discipline
• Proficient in standard office software (for example, Microsoft PowerPoint, Word, and Excel)
• Comfortable working with technical teams and learning new technical concepts for accurate communication
• Experience supporting industrial, engineering, or technology products (for example, materials, chemicals, manufacturing, semiconductor-related products)
• Experience with basic digital marketing execution such as social media management, content planning, and simple performance tracking
• Experience preparing marketing materials for exhibitions, customer meetings, and partnership outreach