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TRIUS Group Limited in Hong Kong is seeking a branding and communications professional to develop and execute regional strategies that drive user acquisition. You will build relationships with publications, coordinate media plans, and create content for local and global audiences, including press releases and video, and collaborate with the global marketing team.
This role also involves coordinating user-facing events, tracking campaign performance, and delivering insights to optimize impact.
Develop and execute branding and communications strategies to drive user acquisition regionally
Build relationships with key industry publications, orchestrate media plans, and oversee the creation of content (including press releases and video) for both local and global audiences
Work closely with internal teams and the global marketing team to support external engagements and events
Organize and manage user-facing events, trade shows, and exhibits
Track campaign performance, provide actionable insights, and initiate new ideas to drive greater impact
Bachelor's degree in Marketing, Branding, Communications, PR, or related field
Minimum of 3 years of experience in fashion/ fin-tech or at a marketing agency related industry
Proven ability to work in a fast-paced environment and adhere to tight deadlines
Strong knowledge of digital media content and formats
Excellent verbal and written communication skills; fluency in English and Cantonese is mandatory
Creative, analytical, and proactive with a positive, growth-oriented attitude