Regional Marketing Manager, Financial Services

Magic Search Limited; Hong Kong; On-site; HKD 600,000 - 900,000; Full time

Job summary

Magic Search Limited is seeking a Regional Marketing Manager for Financial Services in Hong Kong. The role focuses on partnerships, events, brand visibility, and lead generation, with oversight of digital marketing to align with commercial objectives.

The ideal candidate will translate priorities into actionable plans, establish budgets, KPIs, and monitor market trends to provide executive insights and strategic recommendations.

Qualifications

• Bachelor's degree in Marketing, Communications, Finance or related field.
• 5+ years of B2B marketing experience, ideally in fintech or financial services.
• Regional exposure and startup experience is a plus.
• Proven success in integrated marketing strategies across partnerships, events, brand, and digital channels.
• Strong stakeholder management and industry representation skills.
• Working knowledge of digital marketing (content, social media, CRM, email, analytics).
• Fluent in English, Cantonese, and Mandarin.

Responsibilities

• Plan and execute regional events such as industry conferences, webinars and networking sessions to gather market intelligence and inform strategy.
• Lead full cycle of exhibition and seminar planning from evaluation to on-site execution.
• Coordinate digital marketing activities aligned with partnerships, events and business development goals.
• Manage and mentor a team of marketing executives.

Skills

Digital marketing

Event planning

Partnership development

Lead generation

Team leadership

Education

Bachelor's degree in Marketing/Communications/Finance

Tools

CRM platforms

Analytics tools

Job description

About the Company

We are currently seeking a Regional Marketing Manager, Financial Services, to support and drive market development initiatives. This role is primarily focused on cultivating partnerships, coordinating participation in networking events, enhancing brand visibility, and generating qualified leads, as well as identifying business opportunities through offline engagement channels.

The position shall have oversight of digital marketing to ensure that content strategy, social media activity, CRM utilization, email campaigns, and online channels are aligned with the organization's commercial objectives.

About the Role

The ideal candidate will translate commercial priorities into actionable marketing plans, campaigns, and engagement initiatives, and establish roadmaps, budgets, KPIs, and performance metrics. The candidate will monitor market trends and customer behaviour to uncover growth opportunities, and provide senior management with regular performance updates, insights, and strategic recommendations.

Responsibilities include planning and executing regional events such as industry conferences, webinars and networking sessions, to supply market intelligence and competitive insights that inform global product and marketing strategy. The candidate will also lead the full cycle of exhibition and seminar planning, from evaluation and execution based on commercial value and audience relevance to on-the-ground execution.

In addition, the candidate will ensure digital marketing activities are aligned with partnership, event, and business development goals. The role also involves leading a team of marketing executives.

About the Requirement

Bachelor's degree in Marketing, Communications, Finance or related field.

5+ years of B2B marketing experience, ideally in fintech, financial services or construction.

Regional exposure and startup experience are a plus.

Proven success in integrated marketing strategies across partnerships, events, brand, and digital channels.

Strong stakeholder management and industry representation skills.

Working knowledge of digital marketing (content, social media, CRM, email, analytics).

Fluent in English, Cantonese, and Mandarin.