Marketing Manager

Johnson & Johnson Co.; Hong Kong; On-site; HKD 900,000 - 1,400,000; Full time

Job summary

Johnson & Johnson is seeking a Marketing Manager to lead market development, launch strategy, and commercialization of the Multiple Myeloma portfolio across Hong Kong and Macau.

Reporting to the Oncology Business Unit Director, this role will shape differentiated brand strategies, partner with regional stakeholders, and drive launch excellence and sustainable growth for patients.

Qualifications

• Bachelor’s degree in Life Sciences, Business, Marketing, Healthcare Management, or related; MBA preferred.
• Minimum 6 years in pharma marketing, product management, market development, or related roles.
• Strong experience in business planning, forecasting, market assessment, segmentation, positioning, launch planning.
• Understanding of launch excellence, market access, reimbursement, and payer dynamics.
• Proven ability to lead through influence in a complex matrix organisation.
• Excellent communication, project leadership, and stakeholder management skills.
• Demonstrated people leadership capability and a talent development mindset.

Responsibilities

• Defining and executing the overall Multiple Myeloma business, brand, and portfolio strategy to deliver sustainable growth.
• Leading market development, launch readiness, and commercialisation plans across established brands, bispecific therapies, and upcoming Haematology pipeline opportunities.
• Translating market trends, customer insights, competitive intelligence into differentiated strategies and actionable priorities.
• Leading and aligning cross-functional teams across Sales, Medical Affairs, Market Access, Regulatory Affairs, Supply Chain, and others to deliver integrated plans.
• Partnering with regional stakeholders to shape broader portfolio strategy and translate regional priorities into local execution for HK and Macau.
• Building strong partnerships with healthcare professionals and key opinion leaders to generate actionable insights.
• Leading and developing Product Manager(s) and building a high-performing team.
• Managing business planning, budgets, forecasts, and ensuring compliance with laws and company standards.

Skills

Market development

Launch planning

Cross-functional leadership

Stakeholder management

Forecasting

Analytical thinking

Communication

Budget management

People leadership

Education

Bachelor’s degree in Life Sciences, Business, Marketing, Healthcare Management, or related

MBA or other relevant advanced degree

Job description

At Johnson & Johnson,we believe health is everything. Our strength in healthcare innovation empowers us to build aworld where complex diseases are prevented, treated, and cured,where treatments are smarter and less invasive, andsolutions are personal.Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity.Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Enterprise Management

Job Sub Function:

Commercial Management

Job Category:

Professional

All Job Posting Locations:

Mongkok, Kowloon, Hong Kong

We are searching for the best talent for Marketing Manager

Purpose

The Marketing Manager is responsible for leading market development, launch strategy, and commercialisation of the Multiple Myeloma portfolio across Hong Kong and Macau.

Reporting to the Oncology Business Unit Director, this role will shape differentiated brand and portfolio strategies across established products, bispecific therapies, and the future Haematology pipeline.

The Marketing Manager will lead Product Manager(s) and partner closely with local, regional, and cross-functional stakeholders to drive launch excellence, sustainable growth, and meaningful impact for patients.

You will be responsible for:

• Defining and executing the overall Multiple Myeloma business, brand, and portfolio strategy to deliver sustainable growth, strengthen market position, and maximise portfolio value
• Leading market development, launch readiness, and commercialisation plans across established brands, bispecific therapies, and upcoming Haematology pipeline opportunities
• Translating market trends, customer insights, competitive intelligence, and evolving healthcare dynamics into differentiated strategies and actionable business priorities
• Leading and aligning cross-functional teams across Sales, Medical Affairs, Market Access, Regulatory Affairs, Supply Chain, and other functions to deliver integrated strategic and tactical plans
• Partnering closely with regional stakeholders to shape broader portfolio strategy while translating regional priorities into locally relevant execution plans for Hong Kong and Macau
• Building strong partnerships with key internal and external stakeholders, including healthcare professionals and key opinion leaders, to generate actionable insights and strengthen customer-focused strategies
• Leading and developing Product Manager(s), strengthening marketing capabilities, fostering a coaching culture, and building a high-performing and accountable team
• Managing business planning, forecasting, budgets, performance tracking, and execution while ensuring activities meet applicable legal, regulatory, compliance, and company standards

Qualifications / Requirements:

• Bachelor’s degree in Life Sciences, Business, Marketing, Healthcare Management, or a related discipline; MBA or other relevant advanced degree is preferred
• Minimum 6 years of experience across pharmaceutical marketing, product management, market development, commercial roles, healthcare, life sciences, or relevant consulting
• Strong experience in business planning, forecasting, market assessment, segmentation, positioning, launch planning, downstream execution, and performance management
• Understanding of launch excellence and growth-market dynamics, including market access, reimbursement, key opinion leader engagement, and patient advocacy
• Proven ability to lead through influence, align senior cross-functional stakeholders, and deliver effectively within a complex matrix organisation
• Strong analytical and strategic thinking capabilities with the ability to translate market, customer, and competitive insights into clear commercial strategies
• Excellent communication, project leadership, and stakeholder management skills, supported by disciplined management of priorities, budgets, and external partners
• Demonstrated people leadership capability, executive presence, cultural agility, and a patient-first mindset with a commitment to developing talent and organisational capabilities

About Oncology

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

Learn more at Innovative Medicine.

Required Skills:

Account Management, Client Management, Commercial Awareness, Commercial Laws, Commercial Management, Corporate Management, Customer Effort Score, Customer Retentions, Fact-Based Decision Making, Negotiation, Operational Excellence, Process Improvements, Professional Ethics, Program Management, Subject Matter Experts (SME) Collaboration, Technical Credibility

Preferred Skills:

Account Management, Client Management, Commercial Awareness, Commercial Laws, Commercial Management, Corporate Management, Customer Effort Score, Customer Retentions, Fact-Based Decision Making, Negotiation, Operational Excellence, Process Improvements, Professional Ethics, Program Management, Subject Matter Experts (SME) Collaboration, Technical Credibility