Marketing Manager

Swivelt Sdn Bhd; Hong Kong; On-site; HKD 900,000 - 1,500,000; Full time

Job summary

Swivelt Sdn Bhd is expanding its Asia-Pacific presence with a focus on Vietnam, Mainland China, Hong Kong, Japan, Thailand, Indonesia, and other key markets. This role drives regional business development strategies to acquire new clients and deepen existing relationships.

You will coordinate internal teams to create customized one-stop HR service solutions, lead negotiations for long-term frameworks, and manage regional revenue planning.

Qualifications

• Bachelor's degree or above in Business, Marketing or related field
• 8+ years of B2B business development experience, with at least 3 years in APAC
• Background in HR services, corporate consulting, or related industries preferred
• Proven track record negotiating with multinational clients and signing annual framework agreements
• Strong project management, able to manage full sales cycle from lead gen to contract
• Experience in team management, coaching, and motivating teams
• Excellent cross-cultural communication; able to work across multiple countries
• Willing to travel internationally on a regular basis, resilient and self-motivated

Responsibilities

• Coordinate internal product, tech, and operations teams to deliver customized one-stop solutions
• Lead negotiations with large enterprise groups and multinational clients for long-term frameworks
• Oversee regional revenue budgeting and improve funnel management to meet targets
• Entry into new country markets; establish local agent networks and participate in industry events
• Mentor the regional BD team and standardize client visit and proposal processes
• Conduct regular business reviews with client executives and identify cross-selling opportunities
• Analyze regional market trends and competitive intelligence to support pricing and positioning

Skills

Cross-cultural communication

Team management

Negotiation

Sales cycle management

Education

Bachelor's degree or above

Job description

Responsible for the market expansion and sales promotion of human resource service products in the Asia-Pacific region, with a focus on Vietnam, Mainland China, Hong Kong, Japan, Thailand, Indonesia, and other key markets. Develop and execute regional business development strategies to drive new client acquisition and deepen relationships with existing clients.

Key responsibilities

Address the business pain points of multinational corporate clients by coordinating internal product, technology, and operations teams to deliver customized one-stop solutions

Lead strategic partnership negotiations with large enterprise groups and multinational clients, driving the signing of long-term framework agreements

Oversee the annual regional revenue budget planning, improve team execution through refined sales funnel management, and ensure performance targets are met

Pioneer entry into new country markets, establish local agent networks, and participate in industry exhibitions to enhance brand visibility

Manage and mentor the regional BD team, establish standardized client visit and proposal processes, and improve per-person productivity

Conduct regular business reviews with client executives, identify cross-selling opportunities, and increase customer retention rates

Collect and analyze regional market trends and competitive intelligence to support decision-making on product pricing and differentiated positioning

About you

Bachelor's degree or above, preferably in Business Administration, Marketing, or a related field

8+ years of B2B business development experience, with at least 3 years focused on the Asia-Pacific region (especially Southeast Asia)

Background in human resources services, corporate consulting, or related service industries is preferred

Proven track record of leading negotiations with multinational corporate clients and successfully signing annual framework agreements

Strong project management skills, with the ability to independently manage the entire sales cycle from lead generation and solution design to contract signing

Experienced in team management, with the ability to effectively coach and motivate team members

Excellent cross-cultural communication skills and the ability to work in a multi-country collaborative environment

Willing and able to travel internationally on a regular basis, with strong resilience under pressure and a high degree of self-motivation