Marketing Campaign Coordinator

hkmci-people; Hong Kong; On-site; HKD 180,000 - 240,000; Full time

Job summary

hkmci-people is seeking a motivated Marketing Assistant to support the marketing team in executing campaigns, managing digital platforms, and coordinating promotional activities.

This role is ideal for someone eager to learn, highly organized, and passionate about marketing trends. You’ll work across campaigns, content creation, social media, SEO, email, and events while collaborating with cross-functional teams.

Qualifications

• Strong written and verbal communication.
• Ability to draft engaging content for social media, blogs, newsletters and websites.
• Ability to assist with graphic design (Canva) or basic video editing.
• Experience coordinating campaigns and events is a plus.
• Familiarity with digital marketing channels and analytics.

Responsibilities

• Assist in planning, executing and monitoring marketing campaigns (digital, social media, email, events).
• Coordinate logistics for events, trade shows, and webinars.
• Maintain marketing calendars and schedules.
• Liaising with vendors and other third parties.
• Maintain and update customer databases.
• Support solution-based, regional marketing activities & internal events.
• Draft engaging content for social media posts, blogs, newsletters, and websites.
• Schedule and monitor social media content (Facebook, LinkedIn, YouTube).
• Run social media channels.
• Assist with graphic design (Canva) or video editing.
• Conduct competitor and industry research.
• Conduct marketing research with surveys and focus groups.
• Compile data and generate reports on campaign performance (Google Analytics, social insights).
• Help manage SEO updates (keyword research, meta tags).
• Assist with email marketing (HubSpot) and paid ad campaigns.
• Liaise with internal teams (sales, design) and external vendors.
• Maintain marketing databases (leads, contacts, media lists).
• Handle admin works & events operations.

Skills

Communication

Interpersonal skills

Copywriting

Design

Creative mindset

Detail oriented

Analytical thinking

Strategic thinking

Time management

Teamwork

Adaptability

Language skills

Education

Bachelor’s degree in Marketing

Business/Management degree

Tools

Canva

Google Analytics

HubSpot

SEO tools

Job description

hkmci-people is seeking a motivated Marketing Assistant to support the marketing team in executing campaigns, managing digital platforms, and coordinating promotional activities.

This role is ideal for someone eager to learn, highly organized, and passionate about marketing trends. You’ll work across campaigns, content creation, social media, SEO, email, and events while collaborating with cross-functional teams.