Manager, Event Marketing (Insurance)

Randstad Hong Kong Limited; Hong Kong; On-site; HKD 480,000 - 720,000; Full time

Job summary

Randstad Hong Kong Limited is seeking an experienced events and marketing professional to lead strategic event management and integrated brand communications. You will report to senior leadership and work closely with sales consultants and external partners to elevate brand visibility while ensuring regulatory compliance.

The role focuses on end-to-end event delivery, ROI tracking, and cross-regional coordination across Hong Kong and Asia.

Qualifications

• Minimum 5 years of proven experience in event management, corporate marketing, or brand communications.
• Experience with B2B/B2C client seminars, VIP events, and sponsorship activations preferred.
• Fluency in English, Cantonese and Mandarin is highly desirable for bilingual materials.

Responsibilities

• End-to-End Event Management: plan, execute, and evaluate strategic and tactical events including seminars and VIP events.
• Regional Event Coordination: oversee corporate events and sponsorships across Hong Kong and Asia, with travel as needed.
• Event Budget & ROI Tracking: manage the annual events budget and measure ROI against KPIs.
• Partnership & Co-Marketing Engagement: develop relationships with external referral partners and strategic channels.
• 360-Degree Brand & Collateral Management: supervise event materials, brochures, sales kits, gifts, and digital assets while preserving brand integrity.
• Public Relations & Corporate Communications: collaborate with PR agencies and media on campaigns, press releases, infographics, and digital content.

Skills

Event Marketing

Event Management

Corporate Events

Client Events

Brand Communications

High-Net-Worth (HNW)

Insurance

Education

Bachelor Degree

Job description

about the team.

You will join a dynamic, fast-paced marketing and communications function reporting directly to the Chief Marketing and Distribution Officer (CMDO) in Hong Kong. Working closely with the Group CEO, sales consultants, and external referral partners, the team operates collaboratively to elevate brand visibility, drive business development, and ensure strict adherence to regulatory compliance.

about the job.

Focusing primarily on strategic event management and integrated brand communications, your key responsibilities will include:

• End-to-End Event Management: Plan, execute, and evaluate strategic and tactical events, including high-profile client investment seminars, anniversary celebrations, loyalty programmes, banker relationship events, and team-building initiatives.

• Regional Event Coordination: Coordinate and oversee corporate events and sponsorships across Hong Kong and the broader Asian region, travelling as required to ensure seamless on-site delivery.

• Event Budget & ROI Tracking: Manage the full-year marketing and events budget, ensuring all expenditure stays within allocated limits while measuring event return on investment (ROI) against business KPIs.

• Partnership & Co-Marketing Engagement: Develop and nurture key relationships with external referral partners, insurance carriers, and strategic channels to maximise sales consultant penetration and co-marketing opportunities.

• 360-Degree Brand & Collateral Management: Oversee the creation of event materials, company brochures, sales kits, corporate gifts, and digital assets while maintaining strict brand integrity.

• Public Relations & Corporate Communications: Liaise with appointed Public Relations agencies and media outlets on tactical event campaigns, press releases, infographics, and original digital content in compliance with local regulations.

skills & experience required.

• Minimum 5 years of proven experience in event management, corporate marketing, or brand communications, ideally within the financial services, wealth management, or insurance sectors.

• Demonstrated track record of conceptualising and executing B2B/B2C client seminars, VIP events, and sponsorship activations from inception to post-event analysis.

• Strong commercial acumen with hands-on experience managing event budgets, vendor negotiations, and campaign ROI tracking.

• Exceptional stakeholder management skills, with the confidence to collaborate with senior executives, sales teams, and external referral partners.

• Fluency in spoken and written English, Cantonese, and Mandarin is required to effectively engage with regional stakeholders and produce bilingual marketing collaterals.

• Self-motivated, detail-oriented, and adaptable, with a solid understanding of regulatory compliance standards in Hong Kong.

• Willingness to travel across Asia for regional event coordination as required.

skills

Event Marketing,Event Management, Corporate Events,Client Events, Brand Communications,High-Net-Worth (HNW), Insurance

qualifications

Minimum 5 years of proven experience in event management, corporate marketing, or brand communications, ideally within the financial services, wealth management, or insurance sectors

education

Bachelor Degree