Events Manager (Lifestyle)

Amix Global Limited; Hong Kong; On-site; HKD 420,000 - 700,000; Full time

Job summary

Amix Global Limited is seeking a seasoned Marketing Manager to shape the brand's direction and deliver integrated campaigns across markets. You will lead events, activations and partner initiatives, track performance, and ensure on-time delivery within budgets, while maintaining brand standards.

The role requires 5–8 years in brand marketing or events, strong content marketing skills, and proficient data analysis. A collaborative, hands-on approach with stakeholders is essential.

Qualifications

• Bachelor's degree or above.
• 5-8 years of experience in brand marketing, event planning or a related role.
• Experience running large-scale events is a plus.
• Experience with content-led marketing, with strong project management and scheduling skills
• Strong brand sense and insight into the market
• Creative thinking, clear communication, good data analysis skills and confidence with office software
• Hands-on at events, able to plan and run them on site and handle a busy workload
• Self-driven, with strong teamwork and the ability to work with many stakeholders

Responsibilities

• Shape the brand's marketing direction and build integrated campaigns and go-to-market plans that strengthen brand equity and support business goals
• Protect brand standards and a consistent brand image across the markets the brand serves
• Plan and deliver online and offline marketing programmes, including events, activations and partner and trade initiatives
• Track brand and campaign performance, and turn the results into improvement plans that keep the brand top of mind for target customers
• Develop brand communication plans that fit the products' positioning and tone
• Spot market trends and use them to shape event concepts and content that grow brand awareness
• Work with internal teams and external partners to keep projects on time and on budget

Skills

Brand marketing

Event planning

Project management

Content marketing

Data analysis

Communication

Teamwork

MS Office

Education

Bachelor's degree or above

Job description

Shape the brand's marketing direction and build integrated campaigns and go-to-market plans that strengthen brand equity and support business goals

Protect brand standards and a consistent brand image across the markets the brand serves

Plan and deliver online and offline marketing programmes, including events, activations and partner and trade initiatives

Track brand and campaign performance, and turn the results into improvement plans that keep the brand top of mind for target customers

Develop brand communication plans that fit the products' positioning and tone

Spot market trends and use them to shape event concepts and content that grow brand awareness

Work with internal teams and external partners to keep projects on time and on budget

What we're looking for

Bachelor's degree or above

5-8 years of experience in brand marketing, event planning or a related role. Experience running large-scale events is a plus

Experience with content-led marketing, with strong project management and scheduling skills

Strong brand sense and your own insight into the market

Creative thinking, clear communication, good data analysis skills and confidence with office software

Hands-on at events, able to plan and run them on site and handle a busy workload

Self-driven, with strong teamwork and the ability to work with many stakeholders

Your application will include the following questions:

• Which of the following statements best describes your right to work in Hong Kong?
• How many years' experience do you have as a Marketing and Events Manager?
• What is your highest level of education?
• Have you worked in a role where you were responsible for brand planning?