Manager, Business Development

AnyMind Group; Hong Kong; On-site; HKD 500,000 - 900,000; Full time

Job summary

AnyMind Group in Hong Kong is seeking a driven Business Development Manager to lead the end-to-end sales cycle in the fast-moving digital media space. You will hunt for new opportunities, build meaningful client relationships with media agencies and direct brands, and close deals that grow revenue.

The role requires 5+ years in digital media sales, a strong Hong Kong network of media planners and brand marketers, and fluency in English and Cantonese.

Qualifications

• Minimum 5 years of experience in digital media sales, business development, or related sales role.
• Proven experience selling to both media agencies and direct clients.
• Strong network of media planners, buyers, and brand marketers in Hong Kong (preferred).
• Experience or knowledge in China-focused digital advertising solutions is preferred.
• True sales hunter with targets and closing deals.

Responsibilities

• Drive the full sales process from initial prospecting to deal closing, with a focus on achieving monthly and quarterly gross profit and revenue targets.
• Build and deepen relationships with media agencies, including 4As and independent agencies, and secure inclusion in media plans.
• Identify, approach, and pitch to direct clients to win direct-to-brand business and diversify the revenue pipeline.
• Actively hunt for new business opportunities across agency and direct client channels to build a strong sales pipeline.
• Understand clients’ marketing objectives and work with internal strategy teams to propose digital media and cross-border advertising solutions.
• Lead client presentations, communicate our value proposition to media planners, buyers, and brand owners, and negotiate terms.
• Stay up to date with digital marketing trends in Hong Kong to position our solutions effectively.
• Support proposal preparation and participate in ad hoc projects as required.

Skills

Digital media sales

Relationship building

Negotiation

Sales pipeline management

English & Cantonese communication

Education

Bachelor's degree in Business/Marketing/Communications

Job description

We are looking for a driven and energetic Business Development Manager to join our growing team in Hong Kong.

This is a great opportunity for a strong sales hunter who enjoys opening new doors, building meaningful client relationships, and closing deals in the fast-moving digital media space. While our solutions focus on cross-border digital advertising, we are looking for someone with solid media sales experience, a strong understanding of the Hong Kong agency landscape, and the confidence to engage both media agencies and direct brands.

In this role, you will take ownership of the full sales cycle — from prospecting and pitching to negotiation and deal closure — while helping clients discover effective digital media and cross-border advertising solutions.

What You’ll Do

• Drive the full sales process from initial prospecting to deal closing, with a strong focus on achieving and exceeding monthly and quarterly gross profit and revenue targets.
• Build and deepen relationships with media agencies, including 4As and independent agencies, and secure inclusion in media plans.
• Identify, approach, and pitch to direct clients to win direct-to-brand business and diversify the revenue pipeline.
• Actively hunt for new business opportunities across both agency and direct client channels to build a strong and sustainable sales pipeline.
• Understand clients’ marketing objectives and work closely with internal strategy teams to propose effective digital media and cross-border advertising solutions.
• Lead client presentations, clearly communicate our value proposition to media planners, buyers, and brand owners, and negotiate commercial terms.
• Stay up to date with digital marketing trends in Hong Kong and the wider region to effectively position our solutions in the market.
• Support proposal preparation and participate in ad hoc projects when required.

Who You Are

• Minimum 5 years of experience in digital media sales, business development, or a related sales role. Candidates with less experience may be considered for a Senior Executive position.
• Proven experience selling to both media agencies and direct clients is essential. You should understand how agencies plan campaigns and also have the confidence to pitch directly to brands.
• A strong existing network of media planners, buyers, and brand marketers in the Hong Kong market is highly preferred.
• Experience or knowledge in China-focused digital advertising solutions is preferred. Candidates who are keen to learn about China solutions will also be considered.
• A true sales hunter at heart — proactive, resilient, self-motivated, and motivated by achieving targets and closing deals.
• Strong understanding of digital advertising metrics, media planning, and the Hong Kong digital media ecosystem.
• Hands‑on experience in proposal preparation and willingness to support ad hoc projects when needed.
• Excellent presentation, communication, and negotiation skills in English and Cantonese.
• Bachelor’s degree in Business, Marketing, Communications, or a related discipline.