Hybrid PR Account Executive - Growth & Strategy

Burson; Hong Kong; Hybrid; HKD 180,000 - 240,000; Full time

Job summary

Burson, part of WPP, is seeking an Account Executive in Hong Kong to support day-to-day client activities under supervision. You will learn the ropes and help the senior account team manage relationships, delight clients and contribute to new business efforts.

You will participate in planning and coordinating press materials, events, and digital programs while developing your understanding of industries, competitors, and client needs.

Qualifications

• Minimum 3 months of PR internship experience.
• Outstanding verbal and written communication and presentation skills in English, Mandarin and Cantonese.
• Ability to work both independently and as a team.
• Excellent communication and interpersonal skills.
• Good problem-solving and time-management skills.

Responsibilities

• Be knowledgeable about clients, their industries and competitors; stay updated on relevant publications and news outlets.
• Draft actionable client communications materials under guidance (status reports, campaign summaries, activity reports).
• Participate in team and client meetings; present your views when appropriate.
• Monitor media coverage and support daily administrative tasks.
• Coordinate press materials and events such as press kits, releases and conferences.
• Support social media/digital programs and stay updated on trends.
• Listen for opportunities during client meetings and suggest ideas to senior team members.
• Assist seniors with research, case studies for proposals and industry submissions.
• Engage with industry analysts and third parties.

Skills

English proficiency

Mandarin proficiency

Cantonese proficiency

Teamwork

Time management

Job description

Burson, part of WPP, is seeking an Account Executive in Hong Kong to support day-to-day client activities under supervision. You will learn the ropes and help the senior account team manage relationships, delight clients and contribute to new business efforts.

You will participate in planning and coordinating press materials, events, and digital programs while developing your understanding of industries, competitors, and client needs.