Hybrid Bancassurance Partnerships Manager – Growth & Innovation

Manulife; Hong Kong; Ibrido; HKD 600.000 - 900.000; Tempo pieno

Descrizione del lavoro

Manulife Hong Kong is seeking a Bancassurance Product Marketing professional to develop bank-specific materials, sales tools and engaging marketing collateral that support insurance sales through banking channels. The role emphasizes turning product features into compelling customer value stories.

You will conduct market research, collaborate with bank partners, marketing and product teams, and help drive propositions and launches to grow the bancassurance business.

Competenze

• Bachelor's degree in Business, Marketing, Finance, Insurance or related disciplines.
• 4-7 years of experience in bancassurance, insurance product marketing, product proposition, product development or sales enablement.
• Strong understanding of life insurance products and bancassurance distribution.
• Creative mindset with the ability to turn product features into compelling customer value propositions and sales stories.
• Strong communication, presentation and stakeholder management skills.
• Proficient in PowerPoint and Excel.

Mansioni

• Develop and maintain bank-specific product materials, sales tools, customer presentations and marketing collateral to support insurance sales through banking channels.
• Identify and develop innovative, bank-themed insurance propositions to enhance customer engagement and support business growth.
• Conduct market and competitor research to generate new product proposition ideas and improve existing sales solutions.
• Partner closely with bank partners, marketing and product stakeholders to drive product proposition initiatives and product launches.

Conoscenze

Communication skills

Presentation skills

Stakeholder management

PowerPoint

Excel

Formazione

Bachelor's degree in Business/Marketing/Finance/Insurance

Strumenti

PowerPoint

Excel

Descrizione del lavoro

Manulife Hong Kong is seeking a Bancassurance Product Marketing professional to develop bank-specific materials, sales tools and engaging marketing collateral that support insurance sales through banking channels. The role emphasizes turning product features into compelling customer value stories.

You will conduct market research, collaborate with bank partners, marketing and product teams, and help drive propositions and launches to grow the bancassurance business.