Growth Marketing Manager for Language-Learning Platform

Live It China Limited; Hong Kong; On-site; HKD 420,000 - 660,000; Full time

Job summary

Live It China Limited is seeking a Digital Marketing Manager to join a world-class marketing and product development team focused on product innovation and growth. The role collaborates with Marketing, Sales and Product Development to align with company objectives for a free digital platform for language learners.

You will engage with users and teams to implement strategies, drive registrations, and maintain a strong online presence across channels, while keeping pace with industry trends and

Qualifications

• Bachelor’s degree in Digital Marketing or related field.
• Minimum 3 years’ experience in marketing or business development.
• Strong understanding of online marketing concepts and best practices.

Responsibilities

• Execute Search Engine Optimization on a continuous basis.
• Devising strategies to drive online traffic to the product.
• Managing email marketing campaigns and newsletter updates.
• Evaluate customer research, online market conditions and competitor data.
• Implement and manage the digital strategy or campaigns within required timescales and budgets.
• Assist in expanding the company’s global outreach and network of Live It China Representatives.
• Implement qualities, standards and performance indicators for marketing initiative, campaigns and the integrity of the network.
• Give best suggestions to drive user registration and sustainability of the product.
• Continuous review and active management of website and other online assets.
• Review new technologies and keep the company at the forefront of developments in digital marketing.
• Contribute to team effort, work and operate on special projects independently

Skills

SEO

Email marketing

Social media

PPC

CRM

Content marketing

Analytics

E-commerce

Digital strategy

Education

Bachelor’s degree

Job description

Live It China Limited is seeking a Digital Marketing Manager to join a world-class marketing and product development team focused on product innovation and growth. The role collaborates with Marketing, Sales and Product Development to align with company objectives for a free digital platform for language learners.

You will engage with users and teams to implement strategies, drive registrations, and maintain a strong online presence across channels, while keeping pace with industry trends and