Global Growth & Acquisition Executive

Lalamove; Hong Kong; On-site; HKD 201,000 - 335,000; Full time

Job summary

Lalamove, a leading on-demand delivery platform, seeks an Executive to drive global user acquisition with a data-driven mindset. You will work across paid digital and owned channels, collaborating with Local City Teams to optimize campaigns and enhance brand reach.

The role requires 1+ year in digital marketing, degree in Business/Marketing, and familiarity with ad-tech platforms. Hong Kong base, with global scope and growth opportunities in a fast-paced environment.

Qualifications

• Degree in Business or Marketing required.
• 1+ year in digital marketing; more for senior level.
• Understanding of ad-tech, ad-tracking and biddable platforms.

Responsibilities

• Assist the manager to develop global growth strategy across paid digital and owned channels.
• Guide global media channels with Local City Teams, including earned and paid media.
• Recommend and monitor SEO and ASO strategies to drive traffic and brand awareness.
• Analyze acquisition efforts with data teams to uplift performance and local activations.
• Explore new channels and ad-tech to improve acquisition results.
• Lead performance A/B testing and design experiment framework.

Skills

Media planning

Social media

Digital campaigns

CRM

SEM

SEO

Education

Bachelor's degree in Business/Marketing

Tools

Facebook Ads Manager

Google Ads

DV360

Job description

Lalamove, a leading on-demand delivery platform, seeks an Executive to drive global user acquisition with a data-driven mindset. You will work across paid digital and owned channels, collaborating with Local City Teams to optimize campaigns and enhance brand reach.

The role requires 1+ year in digital marketing, degree in Business/Marketing, and familiarity with ad-tech platforms. Hong Kong base, with global scope and growth opportunities in a fast-paced environment.