Finance PR & Events Lead — Greater China

Zeal Group; Hong Kong; On-site; HKD 600,000 - 900,000; Full time

Job summary

Zeal Group in Hong Kong seeks an experienced head of media PR communications to manage end-to-end offline events and content partnerships. You will strengthen brand mindshare through financial media collaborations, investor education content, and on-site event execution, driving business customer acquisition and trust-building.

You will oversee sentiment monitoring, crisis planning, and performance tracking across channels, leveraging AI tools to boost efficiency in content creation, planning,

Qualifications

• Bachelor's degree or above; major and industry background are not limited.
• 3+ years of work experience leading complex communications/events in finance/fintech/CFD/forex sectors preferred.
• Established network of media, KOLs, and event vendors; end-to-end capabilities in copywriting, planning, and on-site execution.

Responsibilities

• Maintain and expand networks with financial media and KOLs; drive high-quality exposure projects and co-created content.
• Monitor industry developments and brand sentiment; write PR articles, statements, and communications plans.
• Plan full-scale offline events including brand salons, press conferences, and VIP client events with theme design, budgeting, and post-event reviews.
• Oversee multi-channel distribution of PR content and assets; track impressions, engagement, and conversion; optimize strategies using data.

Skills

Media relations

Event management

PR strategy

Content partnerships

Cross-functional collaboration

Education

Bachelor's degree

Tools

AI tools

Job description

Zeal Group in Hong Kong seeks an experienced head of media PR communications to manage end-to-end offline events and content partnerships. You will strengthen brand mindshare through financial media collaborations, investor education content, and on-site event execution, driving business customer acquisition and trust-building.

You will oversee sentiment monitoring, crisis planning, and performance tracking across channels, leveraging AI tools to boost efficiency in content creation, planning,