Digital Performance Specialist

dentsu; Hong Kong; On-site; HKD 240,000 - 360,000; Full time

Job summary

Iprospect in Hong Kong is seeking a digital performance marketing professional to deliver and optimize campaigns across Search, Display, and Social channels.

You will analyze data, generate insights, and report to clients while collaborating with internal teams to ensure accurate performance reporting.

Qualifications

• 1–2 years’ experience in digital performance marketing (Search, Display, Social).
• Strong understanding of Performance Marketing / eCommerce.
• Hands-on experience with platforms such as Google Ads, Meta, or programmatic tools is an advantage.
• Strong analytical skills with a high level of attention to detail.
• Good client-facing and communication skills.
• Proactive and able to work in a fast-paced agency environment.
• Fluent in English and Cantonese; Mandarin is a plus.

Responsibilities

• Manage and optimize campaigns across Search, Display, and Social platforms to maximize ROI
• Analyze campaign and website data to generate actionable insights and recommendations
• Monitor performance against KPIs and implement data-driven optimizations
• Conduct market research and competitor analysis to identify opportunities
• Scale campaigns to improve reach, exposure, and efficiency
• Work closely with internal teams to ensure integrated execution and accurate reporting
• Prepare performance reports and client-facing presentations

Skills

Digital marketing

Campaign optimization

Google Ads

Meta

Programmatic tools

Analytical skills

Client facing

English Cantonese

Tools

Google Ads

Meta

Programmatic tools

Job description

The purpose of this role is work closely with the Digital Performance teams to implement and execute Performance Marketing campaigns, in line with the agreed strategy, to maintain, develop and exceed client performance targets.

Job Description

Responsibilities

• Manage and optimize campaigns across Search, Display, and Social platforms to maximize ROI
• Analyze campaign and website data to generate actionable insights and recommendations
• Monitor performance against KPIs and implement data-driven optimizations
• Conduct market research and competitor analysis to identify opportunities
• Scale campaigns to improve reach, exposure, and efficiency
• Work closely with internal teams to ensure integrated execution and accurate reporting
• Prepare performance reports and client-facing presentations

Requirements

• 1–2 years’ experience in digital performance marketing (Search, Display, Social)
• Strong understanding of Performance Marketing / eCommerce
• Hands‑on experience with platforms such as Google Ads, Meta, or programmatic tools is an advantage
• Strong analytical skills with a high level of attention to detail
• Good client-facing and communication skills
• Proactive and able to work in a fast‑paced agency environment
• Fluent in English and Cantonese; Mandarin is a plus

Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purpose

Location

Hong Kong

Brand

Iprospect

Time Type

Full time

Contract Type

Permanent