Brand & Content Lead: Luxury Visuals, Reels & VIP Engagement

magicwireasia co.ltd; Hong Kong; On-site; HKD 900,000 - 1,400,000; Full time

Job summary

Magic Wire Asia is seeking a Brand & Content Lead to shape our visual presence and community narrative. This hands-on, high-impact role directs, shoots, edits, and publishes the brand’s visuals, translating our Italian craftsmanship into social-first content, influencer collaborations, and client engagement.

You’ll plan and execute short-form video and lookbooks, manage @magicwireasia across platforms, build influencer gifting, coordinate samples, and write polished English and Chinese copy for

Qualifications

• 2+ years in social media content creation, brand marketing, or digital creative roles.
• Portfolio with Instagram, TikTok, reels, or portfolio deck is mandatory.
• Proficiency in smartphone-first cinematography and editing suites (CapCut, Premiere Pro, Lightroom, Canva/Photoshop).
• Fluent in English and Cantonese; Mandarin is a plus.
• Strong communication for influencer partnerships and VIP client relations.
• Highly organized and autonomous, able to work with executive support to hit brand milestones.

Responsibilities

• Plan, shoot, and edit short-form video and high-res photography.
• Direct studio shoots and seasonal digital assets.
• Manage digital touchpoints and maintain brand tone of voice.
• Drive community engagement and VIP client conversations.
• Identify influencers and tastemakers for gifting.
• Coordinate sample loans and post-campaign tracking.
• Write refined English and Chinese copy for social campaigns.

Skills

Social media content

Brand marketing

Influencer partnerships

Video editing

Cinematography

Copywriting EN/CN

Tools

CapCut

Premiere Pro

Lightroom

Canva

Photoshop

Job description

Magic Wire Asia is seeking a Brand & Content Lead to shape our visual presence and community narrative. This hands-on, high-impact role directs, shoots, edits, and publishes the brand’s visuals, translating our Italian craftsmanship into social-first content, influencer collaborations, and client engagement.

You’ll plan and execute short-form video and lookbooks, manage @magicwireasia across platforms, build influencer gifting, coordinate samples, and write polished English and Chinese copy for