AVP, Insurance Strategy & Frontline Enablement

Citi; Hong Kong; On-site; HKD 900,000 - 1,300,000; Full time

Job summary

Citi Hong Kong is seeking an AVP - Insurance Advisory Engagement & Insurance Solutions to bridge product management, insurance partners, and frontline sales across retail banking, wealth management, and RM channels.

The role emphasizes frontline enablement, client campaigns, governance, and cross-product collaboration to drive insurance penetration and portfolio growth in a complex HK market.

Qualifications

• Bachelor’s degree in business administration, Finance, Marketing, Economics, or a related discipline.
• Minimum 6+ years of progressive experience in insurance, retail banking, or wealth management in Hong Kong.
• Proven track record working with frontline distribution channels and influencing sales teams.
• Experience in end-to-end marketing campaigns, promotional budgets, and multi-stakeholder delivery.
• Strong knowledge of HKMA and IA regulations and regulatory acumen.

Responsibilities

• Lead frontline advisory engagement and recognition programs to drive sales performance.
• Design and execute client campaigns and bundled insurance solutions across channels.
• Collaborate with partners to align marketing budgets and track joint objectives.
• Ensure governance, compliance, and risk controls prior to campaign launches.

Skills

Frontline engagement

Campaign management

Regulatory knowledge

Communication & analytics

Education

Bachelor’s degree in business administration, finance, marketing, economics, or related

Job description

Citi Hong Kong is seeking an AVP - Insurance Advisory Engagement & Insurance Solutions to bridge product management, insurance partners, and frontline sales across retail banking, wealth management, and RM channels.

The role emphasizes frontline enablement, client campaigns, governance, and cross-product collaboration to drive insurance penetration and portfolio growth in a complex HK market.