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PHD Hong Kong is seeking an Associate Planning Manager for Luxury Brands to work with the Business Director to translate strategy into clear media plans and to assess options with detailed recommendations. You will manage the implementational process and strengthen client relationships.
Candidate should have a university degree and 3-4 years in media planning, with fluency in English and Chinese, and strong Excel/PowerPoint skills to support integrated campaigns and performance tracking.
Working with the Business Director and client to create clear and coherent plans that bring the media strategy to life.
In-depth assessment of all candidate media options and detailed recommendation of proposed communication solutions.
Working closely with the Business Director in your team to ensure smooth and relevant translation from strategy to plan.
Assess, identify and recommend creative media initiatives that deliver greater strategy depth and impact to the media plan.
Undertake the implementation of agreed initiatives, including the briefing of third parties, as and when required.
Management of the implementational process and client relationship management
Assist the team in developing and implementing an integrated on/off advertising campaign
Help on competitive data generation, analysis and presentation
Prepare evaluation of media opportunities, keep tracks of market trends by using industry tools and other research method
Prepare media plan, budget summary and campaign follow up
Actively participate in brain-storming for big ideas and consumer insights
Maintain and strengthen relationships with industry partners.
Job Requirements:
University degree in business, marketing, advertising, communications, or a related field
3 - 4 years of media planning experience
Must be well organized and have strong quantitative/analytical skills
Able to build relationship internally and externally
Ability to manage multi-task well in a fast-paced environment and a team player.
Must be numerate and have strong attention to detail
Passionate about building a career in advertising field
Fluent written and spoken English and Chinese is a must
Proficiency in Word, Excel and PowerPoint
We offer a 5-day week of work, group medical & life insurance coverage and free shuttle bus to the right candidate.
PHD Hong Kong is a fast-growing media and communications agency that has been built on a culture of thought leadership, creativity and innovation. In our hearts is a commitment to lead the industry with thought provoking opinion and pioneering thinking. This is a philosophy that goes back to the founding, entrepreneurial ethos of the agency. The belief that it is always possible to 'Find A Better Way' for our clients.
PHD Hong Kong is a fast-growing media and communications agency that has been built on a culture of thought leadership, creativity and innovation. In our hearts is a commitment to lead the industry with thought provoking opinion and pioneering thinking. This is a philosophy that goes back to the founding, entrepreneurial ethos of the agency. The belief that it is always possible to 'Find A Better Way' for our clients.