APAC Content Strategy Lead: Digital Engagement & Growth

Invesco Ltd.; Hong Kong; Ibrido; HKD 1.000.000 - 1.500.000; Tempo pieno

Vantaggi offerti da questo lavoro

Generous annual leave

Hybrid work schedule

Learning and development programs

Health & wellbeing benefits

Parental Leave

Employee stock purchase plan

Descrizione del lavoro

Invesco seeks a senior content strategist to lead Asia-wide content initiatives across multiple investment channels. You will shape the strategic direction for marketing content, digital storytelling, and execution for institutional, retail, insurance, pensions, and private banks.

The role requires 8–10+ years in content marketing or investment communications, with a strong grasp of multi-channel campaigns and stakeholder management. Hybrid work model with international exposure.

Competenze

• 8-10+ years’ experience in content marketing or related financial services roles.
• Bachelor’s degree in Business, Finance, Marketing, Communications, or related field.
• MBA and/or CFA preferred.

Mansioni

• Develop and execute Asia’s content strategy across equities, fixed income, alternatives, multi-asset, and macro themes.
• Lead the creation of investment marketing content across digital, social, web, video, email, presentations, and sales materials.
• Drive content campaigns, product launches, thought leadership, and market event communications.
• Partner with sales teams to deliver client-focused content and tools that support business growth.
• Lead and develop a high-performing content team, setting priorities and ensuring quality execution.
• Manage senior stakeholders across marketing, product, sales, compliance, technology, and operations.
• Improve content governance, workflows, efficiency, and adoption of technology and automation.
• Monitor content performance and use insights to optimize strategy and execution.
• Represent APAC on global content and marketing initiatives.

Conoscenze

Content marketing

Investment communications

Team leadership

Stakeholder management

Multi-channel marketing

English fluency

Data platforms

Formazione

Bachelor’s degree in Business/Finance/Marketing/Communications

MBA and/or CFA preferred

Strumenti

Bloomberg

Morningstar

Descrizione del lavoro

Invesco seeks a senior content strategist to lead Asia-wide content initiatives across multiple investment channels. You will shape the strategic direction for marketing content, digital storytelling, and execution for institutional, retail, insurance, pensions, and private banks.

The role requires 8–10+ years in content marketing or investment communications, with a strong grasp of multi-channel campaigns and stakeholder management. Hybrid work model with international exposure.