Wine Sales & Brand Ambassador — Bath & Bristol

Berkmann Wine Cellars LTD; Bath; Hybrid; GBP 32,000 - 44,000; Full time

Benefits offered by this job

Competitive salary + performance bonus

25 days holiday

Company pension

Birthday bottle of wine

Job summary

Berkmann Wine Cellars, the UK’s leading family-owned wine importer and distributor, is seeking a Sales Account Manager to cover Bath and Bristol. You will drive profitable growth, nurture relationships with on-trade venues, and represent world-class producers across tastings and events.

The role is full-time (37.5 hours) with occasional evenings, weekends, and travel. You will collaborate with Marketing, Logistics and Credit, host tastings, manage pricing, and provide market insights.

Qualifications

• WSET Level 2 or above.
• Experience with premium or luxury brands.
• Strong commercial and analytical skills; comfortable with P&L, pricing, and data.
• Excellent communication and negotiation abilities.

Responsibilities

• Achieve and exceed volume, value, and margin targets.
• Grow territory through strategic prospecting and onboarding.
• Build strong, trusted relationships within the on-trade.
• Host tastings, events, and activations as brand ambassador.
• Manage pricing, profitability, forecasting, and customer data.
• Collaborate with Marketing, Logistics, Customer Services and Credit Control.
• Share market insights and feedback for future planning.

Skills

Negotiation skills

Relationship building

Sales & prospecting

Presentation & hosting

Education

WSET Level 2 or above

Tools

Microsoft Office

Job description

Berkmann Wine Cellars, the UK’s leading family-owned wine importer and distributor, is seeking a Sales Account Manager to cover Bath and Bristol. You will drive profitable growth, nurture relationships with on-trade venues, and represent world-class producers across tastings and events.

The role is full-time (37.5 hours) with occasional evenings, weekends, and travel. You will collaborate with Marketing, Logistics and Credit, host tastings, manage pricing, and provide market insights.