Website & Content Manager: Elevate Digital Experience & Conversions
The National Fostering Group
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Benefits offered by this job
Job summary
National Fostering Group is seeking a Website & Content Manager to own our digital presence and deliver engaging experiences for prospective foster carers. You will manage website content, landing pages and campaigns to drive enquiries and conversions, working with the marketing team and external partners.
You will use analytics, SEO and applicant insights to identify opportunities, test enhancements and measure performance, while helping grow our in-house digital capability for ongoing
Qualifications
- Strong understanding of SEO, analytics, user experience and conversion optimisation.
- Experience using data to improve digital performance.
- Excellent communication and stakeholder management skills.
Responsibilities
- Own National Fostering Group websites and ensure engaging, accessible experiences.
- Develop landing pages and digital campaigns to improve enquiries and conversions.
- Collaborate with marketing and external partners; use analytics to identify opportunities and test improvements.
- Help evolve in-house digital capability and reduce reliance on external agencies.
Skills
Tools
Job description
National Fostering Group is seeking a Website & Content Manager to own our digital presence and deliver engaging experiences for prospective foster carers. You will manage website content, landing pages and campaigns to drive enquiries and conversions, working with the marketing team and external partners.
You will use analytics, SEO and applicant insights to identify opportunities, test enhancements and measure performance, while helping grow our in-house digital capability for ongoing
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