VP of Global Customer Retention & Growth

Teamviewer Gmbh; Greater London; Hybrid; GBP 102,000 - 153,000; Full time

Benefits offered by this job

Onsite Onboarding

Great compensation & bonus

Pension plan (BAV)

Public transport friendly offices

Hybrid & Flexible work time

Work From Abroad Program

Diversity culture

Job summary

TeamViewer is seeking a Vice President, Customer & Retention Marketing to lead a global post-sale lifecycle strategy for 500,000+ SMB customers. You will build scalable onboarding, activation, and retention programs, driving upsell and cross-sell while reducing churn.

You will manage a cross-functional team, collaborate with Product and Customer Success, and own retention metrics across regions in a hybrid environment. Excellent leadership and data-driven decision-making are essential.

Qualifications

• 8+ years in B2B SaaS/software marketing with strong customer/lifecycle focus.
• Proven track record scaling retention and expansion programs at scale.
• Experience owning churn reduction and NRR/expansion KPIs.
• Experience at commercial scale with €200M+ revenue responsibility preferred.
• Strong lifecycle management, segmentation, and marketing automation knowledge.
• Cross-functional collaboration with Product and Customer Success.

Responsibilities

• Own the post-sale customer journey for a large SMB/long-tail base.
• Design scalable, data-driven onboarding, adoption, retention and expansion programs.
• Lead a team across onboarding, lifecycle, retention and expansion.
• Partner with Product to influence roadmap and in-product journeys.
• Build, manage and scale a data-driven segmentation strategy.
• Define and own retention/renewal, NRR, churn, and expansion metrics.
• Oversee marketing automation, CDP, in-app messaging, CS tools.
• Ensure global programs adapt to regional and linguistic nuances.

Skills

B2B SaaS marketing

Customer marketing

Lifecycle marketing

Retention marketing

Programmatic CS

Team leadership

Marketing automation

Churn reduction

NRR expansion

Global multi-region

PLG awareness

Tools

Gainsight

Vitally

Totango

HubSpot

Marketo

Braze

Iterable

Job description

TeamViewer is seeking a Vice President, Customer & Retention Marketing to lead a global post-sale lifecycle strategy for 500,000+ SMB customers. You will build scalable onboarding, activation, and retention programs, driving upsell and cross-sell while reducing churn.

You will manage a cross-functional team, collaborate with Product and Customer Success, and own retention metrics across regions in a hybrid environment. Excellent leadership and data-driven decision-making are essential.