VP Marketing - Fast Growing B2B SaaS Company

JR United Kingdom; Greater London; On-site; GBP 80,000 - 120,000; Full time

Job summary

A fast-growing B2B SaaS company in England is seeking a VP of Marketing to drive performance and lead a high-performing team. This role involves managing the full marketing strategy, optimizing channel performance, and ensuring collaboration across departments. The ideal candidate will have extensive experience in B2B SaaS marketing, with a proven track record of scaling revenue through effective marketing strategies.

Qualifications

• At least 10 years’ experience in B2B SaaS marketing.
• Proven ability to scale recurring revenue through full-funnel performance marketing.

Responsibilities

• Lead acquisition, conversion, and retention across all marketing channels.
• Manage a high-performing team and set growth targets.
• Optimize channel performance using data and technology.

Skills

Commercial Acumen

Data-led Growth

Digital Acquisition

Lifecycle Optimization

Job description

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VP Marketing - Fast Growing B2B SaaS Company, England

Client: tml Partners

Location: England, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views:

3

Posted:

16.05.2025

Expiry Date:

30.06.2025

Job Description:

A high-growth B2B SaaS company is hiring a VP of Marketing to lead performance at a critical stage of commercial expansion.

A well-established and fast-scaling B2B SaaS business is seeking to appoint a VP of Marketing to lead its next phase of growth. The company has a strong foundation and a newly launched platform now gaining traction across key markets. With a clear strategy and strong internal alignment, it is investing in senior leadership to accelerate adoption, drive revenue performance, and strengthen its brand positioning. The business combines a collaborative culture with a focus on impact, experimentation, and long-term thinking. This is a unique opportunity to shape the commercial trajectory of a business entering an exciting new phase.

The VP of Marketing will take ownership of acquisition, conversion, and retention across all marketing channels.

Sitting on the senior leadership team and reporting directly to the business President, this role will be responsible for the full marketing strategy. This includes managing a high-performing team, setting and delivering growth targets, and ensuring seamless collaboration with peers across Sales, Product, RevOps, and Customer Success. The remit covers all areas of B2B marketing: paid media, content, brand, lifecycle marketing, and partner activation. The successful candidate will be expected to lead with data, optimize channel performance, and use experimentation, automation, and technology to scale results. Commercial acumen, clarity of execution, and a test-and-learn mindset are essential.

Candidates must bring senior marketing leadership experience in B2B SaaS and a track record of scaling revenue.

The ideal candidate will have at least 10 years’ experience in B2B SaaS marketing. A proven ability to scale recurring revenue through full-funnel performance marketing is essential. You will bring deep expertise in digital acquisition, lifecycle optimization, and data-led growth — with hands-on experience managing budgets and overseeing execution across multiple channels. Experience in multi-channel or partner-led go-to-market models would be beneficial, as would a background in working with commercially ambitious, fast-moving teams.