Video-Driven Senior Content Marketer & AI Growth Leader

Maison Sport; United Kingdom; Hybrid; GBP 45,000 - 65,000; Full time

Job summary

Maison Sport is seeking a Senior Content Marketer to grow our presence with a core focus on video content for social channels and YouTube. You will be responsible for creating, scheduling and analysing all content across video, email and collaborating with our PR agency to gain coverage for the company.

This is an AI-forward role; you will design and build automated systems that scale content operations and reduce headcount growth. Flexibility and a proactive approach are highly valued.

Qualifications

• Demonstrable experience in a senior content role.
• Examples of content created with clear success stories and performance reporting.
• Strong analytical skills with a clear ROI tracking strategy.
• Hands-on experience building automated AI workflows via APIs or custom scripts.
• A confident people leader with the ability to develop and motivate a team.
• Self-directed and commercially minded with a clear budget rationale.

Responsibilities

• Editorial Strategy: Lead content creation lifecycle including writing, video production, graphic design, and copywriting.
• Distribution & Channels: Oversee distribution across social media, email lists, blogs and external sites.
• Brand Voice & Compliance: Set tone, style and quality standards, ensuring legal compliance.
• Revenue & Performance: Track funnels, acquisition metrics and show content impact on revenue.
• Operations & Budget: Manage workflows, hire staff or freelancers, allocate annual budget.

Skills

Senior content marketer

Video content creation

AI workflows

ROI tracking

People leadership

Self-directed

Analytics

Tools

APIs & automation

Custom scripts

Job description

Maison Sport is seeking a Senior Content Marketer to grow our presence with a core focus on video content for social channels and YouTube. You will be responsible for creating, scheduling and analysing all content across video, email and collaborating with our PR agency to gain coverage for the company.

This is an AI-forward role; you will design and build automated systems that scale content operations and reduce headcount growth. Flexibility and a proactive approach are highly valued.