TikTok Shop Social Commerce Lead

VML Enterprise Solutions; Greater London; On-site; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Discretionary bonus scheme

Training opportunities

Competitive pension

Medical insurance

Life assurance

Discounts with retailers

Family-friendly policies

Job summary

WPP Enterprise Solutions is seeking a Senior Social Commerce - TikTok Shop Manager to lead revenue-focused social strategies for global clients. You will unify paid and organic efforts, partnering with editorial and creative teams to bring strategies to life and drive online shopper experiences.

You’ll own platform expertise with a focus on TikTok Shop, manage client relationships, report performance, and guide cross-functional teams to deliver high-quality campaigns on time.

Qualifications

• Degree in Marketing, Advertising, Digital Marketing or Business preferred.
• Proven ability to digest briefs in a fast-paced environment.
• Strong presentation and communication skills with senior stakeholders.

Responsibilities

• Develop and execute social media strategies focused on commerce to meet client KPIs.
• Integrate paid and organic social efforts to maximize reach and conversions.
• Collaborate with editorial, creative and marketing teams to craft content strategies.
• Lead projects from inception to completion, ensuring timely delivery and budget adherence.

Skills

Strategic leadership

Social media strategy

Client management

Presentation skills

Education

Marketing/Advertising/Digital Marketing degree

Tools

Sprinklr

Brandwatch

Google Analytics

Adobe Analytics

TikTok Shop

Meta platforms

Job description

WPP Enterprise Solutions is seeking a Senior Social Commerce - TikTok Shop Manager to lead revenue-focused social strategies for global clients. You will unify paid and organic efforts, partnering with editorial and creative teams to bring strategies to life and drive online shopper experiences.

You’ll own platform expertise with a focus on TikTok Shop, manage client relationships, report performance, and guide cross-functional teams to deliver high-quality campaigns on time.