Technical Marketing Manager - Electronic Technology

Redline Group Ltd; Reading; On-site; GBP 50,000 - 70,000; Full time

Job summary

Redline Group Ltd is seeking a Technical Marketing Manager to own product data, manage website content and drive multi-channel marketing in the electronics sector. You will work with engineering and product teams to ensure accurate technical information and impactful campaigns across digital channels.

The role involves developing literature, datasheets, and presentations, plus coordinating exhibitions and events to maximise exposure and lead generation.

Qualifications

• Proven marketing experience within electrical/electronic/mechanical manufacturing essential.
• Ability to collaborate with engineering and product teams.
• Experience managing website content and product data.
• Experience delivering multi-channel marketing campaigns.
• Experience supporting exhibitions and industry events.

Responsibilities

• Own and manage product data across platforms.
• Manage website content and datasheets for clear product presentation.
• Develop digital marketing to increase engagement and generate leads.
• Plan and deliver targeted campaigns across digital and traditional channels.
• Coordinate exhibitions, trade shows and industry events.
• Develop marketing literature and technical materials.

Skills

Marketing experience

Digital marketing

Campaign management

Content management

Tools

Website CMS

Job description

Technical Marketing Manager - Electronics Technology

An exciting opportunity has arisen for an experienced Technical Marketing Manager to join a growing technology business operating within the electronics and manufacturing sector.This role is ideal for a marketing professional with experience working within an electrical, electronic or mechanical manufacturing environment, who can take ownership of product marketing, digital content and product data while supporting the wider product lifecycle.

The successful candidate will work closely with internal technical, engineering and commercial teams to ensure products are accurately presented across digital channels, while developing marketing campaigns and supporting exhibitions and new product introduction activities.

Key Responsibilities of this Technical Marketing Manager job:

• Own and manage product data, ensuring information is accurate, consistent and up to date across all relevant platforms and channels.
• Take ownership of website content, ensuring products, technical information, datasheets and supporting content are clearly presented and maintained.
• Develop and manage digital marketing activity to increase brand awareness, customer engagement and lead generation.
• Plan and deliver targeted marketing campaigns across relevant digital and traditional channels.
• Manage and coordinate exhibitions, trade shows and industry events, working with internal teams to maximise their impact.
• Develop and maintain product literature, datasheets, presentations and other technical marketing materials.

Key Requirements of this Technical Marketing Manager job:

• Proven marketing experience within an electrical, electronic or mechanical manufacturing / technology business (essential).
• Strong understanding of technical products and the ability to work with engineering and product teams.
• Experience managing website content, product data and digital marketing activity.
• Experience developing and delivering marketing campaigns across multiple channels.
• Experience supporting or managing exhibitions, trade shows and industry events.