Strategic Pro Trading & Institutional Communications Lead

Kraken International; United Kingdom; Remote; GBP 90,000 - 130,000; Full time

Job summary

Kraken International is seeking a Manager of Pro Trading, Institutional & Derivatives Communications to inspire and support the team responsible for building and executing communications programs in support of Payward's product strategy and Kraken's pro trading, derivatives and institutional offerings worldwide.

Develop integrated external communications strategy aligned to Kraken's business goals, expand thought leadership, and tailor messaging for traders, fund managers and institutions.

Qualifications

• Bachelor's degree required along with 7+ years of proven experience leading and executing communications programs and initiatives, crypto experience preferred.
• Outstanding writing, editing and communications strategy skills. A hands on contributor with an ability to translate complex topics and capture the views and voices of senior leaders.
• Experience working with a geographically dispersed workforce and managing complex communications challenges.
• Experience working directly with executives to enhance executive presence, deliver strong messaging and improve presentation/interview skills.

Responsibilities

• Inspire and support the team responsible for building and executing communications programs in support of Payward's product strategy and Kraken's products and services targeted at professional traders, derivatives users and institutions globally.
• Develop and execute an integrated external communications strategy aligned to Kraken's key business goals aimed at advancing the company's brand with key stakeholders across the pro trading, derivatives and institutional segments.
• Develop strategies that expand Kraken's thought leadership positioning across professional and institutional client segments and work with the team in executing and expanding reach to new audiences through unique approaches to storytelling around trading products, risk management, and market infrastructure.
• Develop and expand Kraken's bench of spokespeople in pro trading and derivatives, including building out key strategic messaging at the executive, product and segment level that resonates with traders, fund managers and institutional decision-makers.
• Prepare communications materials including company announcements, talking points, media statements, speaker submissions, pitches and briefing materials tailored to professional and institutional audiences.
• Build connectivity with multiple stakeholders including institutional partners, trading desks, market data providers, the communications team and key external agencies serving the pro/institutional space.
• Bring social media first thinking to media relations and content, with particular attention to platforms and channels where professional traders and institutions gather.
• Additional duties and responsibilities as assigned.

Skills

Strategic communications

Crypto industry knowledge

Executive storytelling

Writing & editing

Cross-functional collaboration

Mentoring teams

Education

Bachelor's degree

Job description

Kraken International is seeking a Manager of Pro Trading, Institutional & Derivatives Communications to inspire and support the team responsible for building and executing communications programs in support of Payward's product strategy and Kraken's pro trading, derivatives and institutional offerings worldwide.

Develop integrated external communications strategy aligned to Kraken's business goals, expand thought leadership, and tailor messaging for traders, fund managers and institutions.