Strategic Marketing Communications Architect

Devonshire; Slough; On-site; GBP 45,000 - 65,000; Full time

Job summary

Devonshire is seeking a Marketing Communications Strategist to translate commercial objectives into compelling communications and shape integrated campaigns across multiple business areas. The role starts as a six-month fixed term contract with potential to extend or become permanent, and you will collaborate with Brand, Creative, Media and Insight teams to drive measurable outcomes.

You will develop insight-led strategies, briefs and audience messaging frameworks that align with customer

Qualifications

• Experience in marketing communications strategy, integrated planning or brand strategy.
• Translate business objectives into clear communication strategies and creative briefs.
• Strong understanding of customer journeys, audience segmentation and messaging frameworks.
• Experience working across integrated campaigns and always-on content.
• Knowledge of media planning and communications across the marketing funnel.
• Confidence in evaluating creative work and providing strategic feedback.
• Excellent stakeholder management and influencing skills.
• Commercial mindset with a passion for delivering communications that achieve measurable outcomes.

Responsibilities

• Developing insight-led marketing communication strategies that align with business and customer objectives
• Creating inspiring strategic and creative briefs that enable outstanding creative work
• Building integrated campaign and content strategies across the customer journey
• Working closely with Brand, Creative, Media, Content, Insight and Marketing teams to deliver joined-up communications
• Defining audience strategies, messaging frameworks and measurement plans
• Reviewing creative work to ensure it delivers against strategic objectives
• Analysing campaign performance, identifying opportunities for optimisation and championing a test-and-learn approach
• Presenting strategic recommendations and influencing stakeholders across the business

Skills

Marketing strategy

Integrated planning

Brand strategy

Audience segmentation

Messaging frameworks

Media planning

Stakeholder management

Commercial mindset

Education

CIM or equivalent qualification

Job description

Devonshire is seeking a Marketing Communications Strategist to translate commercial objectives into compelling communications and shape integrated campaigns across multiple business areas. The role starts as a six-month fixed term contract with potential to extend or become permanent, and you will collaborate with Brand, Creative, Media and Insight teams to drive measurable outcomes.

You will develop insight-led strategies, briefs and audience messaging frameworks that align with customer