Strategic Field & Events Marketing Manager

Integrated Environmental Solutions Limited; Glasgow; On-site; GBP 55,000 - 75,000; Full time

Job summary

Integrated Environmental Solutions Limited (IES) is building a modern, measurable acquisition marketing engine. We’re looking for a Field & Events Marketing Manager to own our events programme end to end: expos, conferences and owned events, turning events into qualified opportunities.

You’ll set clear objectives, target audiences and success metrics, track ROI, and collaborate with RevOps, content, sales and broader campaigns to drive pipeline and growth.

Qualifications

• Experience running owned events beyond expos and trade shows.
• Data-literate with a track record of setting objectives, capturing leads, measuring ROI and pipeline.
• Solid experience in B2B field or events marketing in a multi-stakeholder environment.
• Strong project and stakeholder management.
• Excellent organisation and attention to detail with a commercial mindset to prioritise events that drive pipeline.
• Collaborative, self-starting approach.

Responsibilities

• Own the end-to-end events calendar (expos, conferences and owned events) from planning through delivery to follow-up and reporting.
• Set clear objectives, target audiences and success metrics for every event before it runs, and report on outcomes afterwards.
• Build and run owned events that deepen relationships with target accounts and generate quality pipeline.
• Own lead capture and handover for every event, working with RevOps to ensure leads are tracked, tagged and passed to sales within the agreed SLA.
• Report on event performance and ROI (leads, meetings, pipeline contribution and cost per outcome) feeding results into the wider marketing dashboard.
• Manage event logistics end to end: venues, suppliers, stands, budgets, collateral, and on-the-day delivery.
• Collaborate across the team; with digital for event promotion, with content for event assets and messaging, and with sales and the Lead Generation Executive on target-account invitations and follow-ups.
• Manage event budgets, track spend against outcomes, and continually improve the mix based on what delivers.

Skills

Owned events

Data-literate

Stakeholder management

B2B marketing

Project management

Organisational attention to detail

Collaborative approach

Job description

Integrated Environmental Solutions Limited (IES) is building a modern, measurable acquisition marketing engine. We’re looking for a Field & Events Marketing Manager to own our events programme end to end: expos, conferences and owned events, turning events into qualified opportunities.

You’ll set clear objectives, target audiences and success metrics, track ROI, and collaborate with RevOps, content, sales and broader campaigns to drive pipeline and growth.