Store Leader: Drive Sales & Customer Experience

Naylor's Equestrian Llp; Kirkcaldy; Hybrid; GBP 24,000 - 30,000; Full time

Job summary

Naylor's Equestrian Llp in the United Kingdom is seeking an Assistant Store Manager to support store success by developing the team, driving sales targets and maintaining high standards on the shop floor.

You will lead colleagues, coach performance, manage daily operations, and ensure exceptional customer experiences while upholding brand values. This role requires strong leadership, commercial awareness and the ability to translate KPI data into practical actions.

Qualifications

• Previous experience in a retail management or supervisory role.
• Strong leadership skills to guide and develop colleagues.
• Ability to interpret KPI and sales data for decision-making.
• Excellent communication and interpersonal skills for customer interactions.
• Experience supporting sales performance and KPI achievement.

Responsibilities

• Support the Store Manager with daily store operations to help achieve sales targets and core KPIs.
• Lead and guide colleagues on the shop floor, allocating tasks, supporting service delivery, and maintaining company standards throughout the day.
• Assist with coaching and development, offering real-time feedback and reinforcing expectations set by the Store Manager.
• Maintain high presentation and operational standards, including availability, pricing accuracy, tidy displays, and a safe environment.
• Carry out core operational duties such as cash handling support, till checks, delivery processing, stock audits, and opening/closing routines — escalating issues appropriately.

Skills

Retail management

Leadership

KPI analysis

Communication

Sales KPI

Job description

Naylor's Equestrian Llp in the United Kingdom is seeking an Assistant Store Manager to support store success by developing the team, driving sales targets and maintaining high standards on the shop floor.

You will lead colleagues, coach performance, manage daily operations, and ensure exceptional customer experiences while upholding brand values. This role requires strong leadership, commercial awareness and the ability to translate KPI data into practical actions.