South West Field Sales Manager – Agri & Equine

De Lacy Executive; Devon and Torbay; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Bonus

Company vehicle

Job summary

De Lacy Executive is seeking an Area Sales Manager to take ownership of an established South of England territory. This role is field-based, focusing on building relationships with customers, spotting new opportunities, and becoming a trusted partner to businesses in the region.

You'll be meeting customers, managing accounts, and contributing to growth alongside respected products and a recognised brand. Expect autonomy and a dynamic diary in a rural market.

Qualifications

• Experience in B2B field sales.
• Track record of hitting targets and growing accounts.
• Knowledge of agricultural, equine or rural sector preferred.
• Strong relationship-building and commercial skills.
• Drive to develop new business opportunities.
• Excellent organisation and territory management skills.

Responsibilities

• Build strong relationships with existing customers and key accounts in the territory.
• Identify and win new business opportunities across the South of England.
• Work with distributors, merchants, and end users to grow coverage.
• Manage sales pipeline and customer activity using CRM.
• Share market insights to inform growth strategies.
• Attend agricultural events, trade shows, and open days.

Skills

B2B sales

Target achievement

Account management

Relationship building

Territory management

Organisation

Tools

CRM software

Job description

De Lacy Executive is seeking an Area Sales Manager to take ownership of an established South of England territory. This role is field-based, focusing on building relationships with customers, spotting new opportunities, and becoming a trusted partner to businesses in the region.

You'll be meeting customers, managing accounts, and contributing to growth alongside respected products and a recognised brand. Expect autonomy and a dynamic diary in a rural market.