Social Media Manager

Cazoo; Kingston upon Thames; Hybrid; GBP 55,000 - 75,000; Full time

Benefits offered by this job

Annual bonus scheme or commission

Pension match up to 15%

Private healthcare

2 volunteer days

MacBook or Windows laptop

Brentford FC partnership tickets

Job summary

Cazoo is seeking a Social Media Manager to own end-to-end social media strategy, content creation, community management, reporting and the Brentford partnership across Instagram, TikTok, Reddit, LinkedIn and Facebook. This role is creator-first and platform-native, focused on tailoring content for each channel.

You’ll own content planning, agency coordination, and performance reporting, while driving engagement and brand voice across channels.

Qualifications

• Proven experience managing social media across multiple platforms (Instagram, TikTok, Reddit, LinkedIn, Facebook).
• Ability to tailor native content for each channel.

Responsibilities

• Plan, produce, schedule and publish platform-specific content.
• Build and maintain a unified content calendar for the business.
• Manage day-to-day responses in Cazoo’s tone across channels.

Skills

Social media management

Platform proficiency

Content planning

Tools

Meta Ads

Google Analytics

Canva

Job description

As the Social Media Manager at Cazoo, you will own end‑to‑end social media strategy, content creation, community management, reporting and the Brentford partnership across Instagram, TikTok, Reddit, LinkedIn and Facebook. This is a creator‑first, platform‑native role for someone who understands the distinct needs of each channel.

What You’ll Own

• Plan, produce, schedule and publish platform‑specific content, ensuring each channel has unique, native material.
• Build and maintain a single, organised content calendar that aligns all activities and provides visibility to the wider business.
• Work within a low‑budget, fast‑moving environment where creativity is valued over high production costs.
• Brief, manage and quality‑check external agencies producing brand‑aligned content on time and within budget.
• Collaborate with brand, product and customer teams to surface stories and turn internal events into publishable content.
• Manage day‑to‑day responses across channels in Cazoo’s voice, building relationships and handling tricky situations with judgement.
• Track conversations about Cazoo, the used‑car market and competitors; feed insights back into the content plan and the wider business.
• Use competitive analysis to sharpen our approach and stay ahead of rivals.
• Own reporting across all channels, track performance, report findings clearly and use data to iterate and improve future outputs.
• Plan and produce social content for the Brentford partnership activations, behind‑the‑scenes moments and co‑branded campaigns.
• Create fast‑turnaround, trend‑driven content that responds to social conversation while staying true to Cazoo’s voice.
• Brief and manage creators and influencers for hero campaigns, UGC and broader reach on our channels and theirs.

What We’re Looking For

• Proven experience managing social media across Instagram, TikTok, Reddit, LinkedIn and Facebook.
• Deep understanding of each platform’s mechanics and how to tailor native content.
• Strong organisational skills, able to run a multi‑channel calendar without missing a beat.
• Experience managing agencies or external partners.
• Comfortable in front of the camera, presenting, and creating content yourself.
• Strong copywriting with a sense of brand voice; able to write in another tone without losing authenticity.
• Confidence with social analytics, able to transform data into clear recommendations.
• Quick, calm and sensible community engagement, even when situations become challenging.
• Commercial awareness – understanding how social supports business objectives, not just engagement numbers.
• Knowledge of how paid and organic social interact to scale reach and performance.

Useful but Not Essential

• Experience in automotive, retail, e‑commerce or another fast‑moving consumer brand.
• Familiarity with social listening and competitor tracking tools.
• Basic video and photo editing for quick‑turnaround content.
• Experience with Meta Ads, Google Analytics or Canva.

Perks & Benefits

• Annual bonus scheme or commission plans for the Commercial team.
• Pension match up to 15% of base salary.
• Quarterly value‑led awards with generous cash prizes.
• Referral bonus of £2,000.
• 25 days annual leave plus bank holidays.
• Hybrid role based in Richmond.
• Enhanced leave after 6 months of service: 20 weeks maternity/pregnant parent leave at 100% pay; 12 weeks paternity/non‑birth parent leave at 100% pay.
• 2 volunteer days per year.
• Comprehensive private healthcare cover for you and dependents.
• Dental level 2 coverage and private GP digital access.
• Income protection for 13 weeks of sick pay, then long‑term illness cover.
• Life assurance covering 4x basic salary.
• Free counseling and specialist support for menopause/fertility via Peppy.
• Learning budget and continuous development opportunities.
• Choice of MacBook or Windows laptop.
• Perks@Work discounts at over 30,000 retailers and entertainment venues.
• Annual conference with industry guest speakers.
• Office perks: free food & drinks, annual festive parties and team events.
• Partnership rewards with Brentford FC, including match tickets and special experiences.

Diversity & Inclusion at Cazoo

The best ideas come from people with different backgrounds, experiences and ways of thinking. At Cazoo we are a place where people feel comfortable speaking up, contributing and growing. Bring your perspective, bring your experience – be yourself.