Social Media Lead – Brand & Community Growth

Brighton and Sussex Medical School; Brighton; On-site; GBP 40,000 - 47,000; Part time

Job summary

University of Sussex is seeking a social media specialist to shape campaigns and oversee creative content across platforms, with video at the heart of the approach.

Reporting to the Senior Brand and Content Manager, you will manage a small team, commission content across marketing and recruit student ambassadors for projects, and drive engagement using audience insight. Accessibility and tone of voice oversight included.

Occasional weekend work is required; flexible working options are available.

Qualifications

• You will have a strong track record of building campaigns to support brand and reputation.
• Experience managing channels and online communities with measurable results.
• Knowledge of audience, algorithms and formats across platforms; accessibility awareness.

Responsibilities

• Define social media strategy and oversee creative content across platforms.
• Commission content across marketing and recruit student ambassadors for projects.
• Oversee daily community management, moderation, and escalation of sensitive issues.
• Use social listening and performance data to improve activity and set success measures.

Skills

Social media strategy

Content planning

Audience insights

Brand management

Team leadership

Tools

Hootsuite

Sprout Social

Job description

University of Sussex is seeking a social media specialist to shape campaigns and oversee creative content across platforms, with video at the heart of the approach.

Reporting to the Senior Brand and Content Manager, you will manage a small team, commission content across marketing and recruit student ambassadors for projects, and drive engagement using audience insight. Accessibility and tone of voice oversight included.

Occasional weekend work is required; flexible working options are available.