Brand Manager Ref: 60006

Brighton and Sussex Medical School; Brighton; On-site; GBP 40,000 - 47,000; Part time

Job summary

University of Sussex is seeking a Brand Manager to shape how the university presents itself to prospective students and the wider world. You will lead our brand community hub and give colleagues the guidance, training and tools to use our visual identity, imagery and tone of voice with confidence.

You will grow the brand with innovation and energy. Reporting to the Senior Brand and Content Manager, you will manage the University’s brand, design and copywriting services; prioritise briefs,

Qualifications

• Responsibilities include leading the brand community hub and guiding colleagues in using the visual identity, imagery and tone of voice with confidence.
• Coordinate workflows, prioritise briefs, and provide creative direction for brand materials within budgets and deadlines.
• Line manage and develop copywriting, maintain image assets, and support student ambassadors producing marketing content.

Responsibilities

• Lead the brand community hub and equip colleagues with guidance, training and tools for our visual identity and tone of voice.
• Manage brand, design and copywriting services; prioritise briefs, coordinate workflows and approvals.
• Provide creative direction for prospectuses, annual reports, Graduation materials and student recruitment campaigns.

Job description

37.5 hours per week (1FTE) - Part time (no less than 0.8 FTE) available Working pattern and flexible working options are also available

Grade 7 starting at £39,560 to £46,970 per annum, pro rata if part time.

Contract Type

Permanent

As part of our recruitment approach, internal candidates will receive priority consideration at the shortlisting stage.

About the role

Help shape how the University of Sussex presents itself to prospective students and the wider world. As Brand Manager, you will lead our brand community hub and give colleagues the guidance, training and tools to use our visual identity, imagery and tone of voice with confidence. You will play an integral part in the maturing of our new brand and have the experience and confidence to grow it with innovation and energy.

Reporting to the Senior Brand and Content Manager, you will manage the University’s brand, design and copywriting services. You will prioritise briefs, coordinate workflows and approvals, and provide creative direction for prospectuses, annual reports, Graduation materials and student recruitment campaigns. You will work with colleagues across the University and our roster of creative agencies to deliver accessible work that meets brand standards, deadlines and budgets.

You will line manage and develop the University Copywriter, maintain the image library and commission photography. You will also work with the Social Media Manager and Video Content Creator to recruit, train and support student ambassadors who create marketing content. You will use feedback and performance data to improve how the service works.

You will also hold responsibility for brand level reputation projects such as rankings submissions and work in collaboration with marketing and recruitment colleagues to manage our presence on third party platforms such as The Student Room, What Uni, The Complete University Guide and UniBuddy.

You will be expected to be involved in key University events, including Graduation, Open Days, registration and Clearing. Very occasional weekend working is required, with time off in lieu provided.

About you

Help shape how the University of Sussex presents itself to prospective students and the wider world. As Brand Manager, you will lead our brand community hub and give colleagues the guidance, training and tools to use our visual identity, imagery and tone of voice with confidence. You will play an integral part in the maturing of our new brand and have the experience and confidence to grow it with innovation and energy.

Reporting to the Senior Brand and Content Manager, you will manage the University’s brand, design and copywriting services. You will prioritise briefs, coordinate workflows and approvals, and provide creative direction for prospectuses, annual reports, Graduation materials and student recruitment campaigns. You will work with colleagues across the University and our roster of creative agencies to deliver accessible work that meets brand standards, deadlines and budgets.

You will line manage and develop the University Copywriter, maintain the image library and commission photography. You will also work with the Social Media Manager and Video Content Creator to recruit, train and support student ambassadors who create marketing content. You will use feedback and performance data to improve how the service works.

You will also hold responsibility for brand level reputation projects such as rankings submissions and work in collaboration with marketing and recruitment colleagues to manage our presence on third party platforms such as The Student Room, What Uni, The Complete University Guide and UniBuddy.

You will be expected to be involved in key University events, including Graduation, Open Days, registration and Clearing. Very occasional weekend working is required, with time off in lieu provided.

About our Division

The CEA division is vital in contributing towards the success of Sussex. We work closely in partnership with our academic schools and other learning institutions in the UK, and, internationally to attract the very best students we can.

Our ideas matter, that is why we work and advise on Institutional Growth Strategies to support the University in achieving positive outcomes. The life-long relationships with our global alumni and friends enable many of the gifts which allow Sussex’s research to flourish.

Please find further information regarding the division at Communications, Engagement and Advancement: University of Sussex.

Why work here

Our university is situated off the A27, next to the beautiful South Downs where you will enjoy everything that our 150-acre campus has to offer. We are accessible by public transport; Falmer train station is a five-minute walk to campus and several bus stops are located within campus. We also have dedicated cycling paths and encourage our staff to use these with our offering of a cycle to work scheme.

Sussex is a renowned, multi-accredited, research-led International University and this is only possible because of the people that work here. Whether you are a member of Faculty, part of a Professional Services team or a Student, it’s our people that make us great and we want you to be part of that.

Informal enquiries: Helen Merrills, Director of Marketing

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The University requires that work undertaken for the University is performed in the UK.

If you are experiencing any issues using our application portal or if you require adjustments to be made to the selection process, please contact us on [phone] or [e-mail] to discuss your requirements.