Social Media & Digital Content Officer

Sheffield Hospitals Charity; Sheffield; Hybrid; GBP 32,000 - 42,000; Full time

Job summary

Sheffield Hospitals Charity seeks a Social Media & Digital Content Officer to lead marketing and communications through engaging social channels. You’ll report to the Marketing and Communications Manager and collaborate with senior brand leads and NHS Trust partners.

You will plan, create and deliver creative digital campaigns, optimise our social presence and support major appeals while sharing the impact of our work to grow community involvement.

Qualifications

• Experience in social media, digital content creation and project management.

Responsibilities

• Plan, create and execute creative content and innovative social media campaigns.
• Optimize social accounts to achieve measurable results and support major appeals.
• Engage online communities with real stories and impact of our work.
• Keep up to date with digital trends to evolve our approach.

Job description

As our Social Media & Digital Content Officer, you will play a key role in delivering Sheffield Hospitals Charity’s marketing and communications strategy by maximising our social channels to drive awareness, engagement, and support. Reporting to the Marketing and Communications Manager, you will also work closely with the Director of Brand and Communications, the wider communications team, key stakeholders across the charity and our two beneficiary NHS Trusts.

In this role, you will be responsible for planning, creating, and executing creative content and innovative campaigns across our social media platforms. You will optimise our social accounts to achieve measurable results, support major appeals, and identify fresh opportunities to our profile. You will take an audience first approach, helping to engage and grow our online communities by sharing the impact of our work, real stories that matter, and encouraging people to get involved and show their support. By keeping up to date with digital trends, platform developments and changing audience behaviours, you’ll identify opportunities, share learning and help evolve our approach to better engage our audiences.

This is a varied, dynamic role that requires excellent communication and organisational skills, along with demonstrable experience in social media, digital content creation and project management.

A passion for supporting Sheffield's NHS is at our core.