Social Creative Director — Mobile-First, TikTok & IG

The Social Shepherd; Bath; Hybrid; GBP 55,000 - 73,000; Full time

Benefits offered by this job

Hybrid work model

Health benefits (Bupa)

Birthday off

Cycle-to-work scheme

Flexible hours

Diversity & inclusion

Annual bonus

Job summary

The Social Shepherd is seeking a Social ACD to lead social-first content across reactive, culture-first, and original series for brands on TikTok and Instagram. You will shoot on mobile, support art direction, and craft narratives that translate current trends into engaging social content.

You’ll report to the Creative Director and guide a team of Content Creators, collaborating with clients to bring their brand vision to life. This is a hybrid role with opportunities across London and Bath.

Qualifications

• 5+ years of experience in a Social Creative role.
• Love for social-first content across reactive, culture-first and original series.
• Ability to translate trends into social narratives.

Responsibilities

• Lead day-to-day delivery of social-first video content across client accounts.
• Ideate toplines and briefs for social shoots.
• Attend, lead and direct content shoots ensuring quality and platform best practices.
• Support art direction for large social campaigns.
• Mentor Content Creators and elevate mobile-first shooting techniques.
• Translate insights into concepts that spark engagement.
• Lead ideation and presentation of creative strategies for pitches.
• Collaborate with the Creative Director to elevate strategy.
• Translate client brand vision into standout social-first content.
• Assist hiring decisions and improve workflows within the creative team.

Skills

Social content strategy

Team leadership

Trend translation

Communication

Curiosity & adaptability

Tools

Mobile-first shooting

Job description

The Social Shepherd is seeking a Social ACD to lead social-first content across reactive, culture-first, and original series for brands on TikTok and Instagram. You will shoot on mobile, support art direction, and craft narratives that translate current trends into engaging social content.

You’ll report to the Creative Director and guide a team of Content Creators, collaborating with clients to bring their brand vision to life. This is a hybrid role with opportunities across London and Bath.