Social Associate Creative Director

The Social Shepherd; Bath; Hybrid; GBP 55,000 - 73,000; Full time

Benefits offered by this job

Hybrid work model

Health benefits (Bupa)

Birthday off

Cycle-to-work scheme

Flexible hours

Diversity & inclusion

Annual bonus

Job summary

The Social Shepherd is seeking a Social ACD to lead social-first content across reactive, culture-first, and original series for brands on TikTok and Instagram. You will shoot on mobile, support art direction, and craft narratives that translate current trends into engaging social content.

You’ll report to the Creative Director and guide a team of Content Creators, collaborating with clients to bring their brand vision to life. This is a hybrid role with opportunities across London and Bath.

Qualifications

• 5+ years of experience in a Social Creative role.
• Love for social-first content across reactive, culture-first and original series.
• Ability to translate trends into social narratives.

Responsibilities

• Lead day-to-day delivery of social-first video content across client accounts.
• Ideate toplines and briefs for social shoots.
• Attend, lead and direct content shoots ensuring quality and platform best practices.
• Support art direction for large social campaigns.
• Mentor Content Creators and elevate mobile-first shooting techniques.
• Translate insights into concepts that spark engagement.
• Lead ideation and presentation of creative strategies for pitches.
• Collaborate with the Creative Director to elevate strategy.
• Translate client brand vision into standout social-first content.
• Assist hiring decisions and improve workflows within the creative team.

Skills

Social content strategy

Team leadership

Trend translation

Communication

Curiosity & adaptability

Tools

Mobile-first shooting

Job description

We're looking for a Social ACD who loves creating social-first content for brands, across reactive, community-led, culture-first content and original content series - specifically for brands' TikTok and Instagram channels.

The right person knows how to craft and ideate a great social-first idea, as well as shoot on mobile/support on art direction, for both business-as-usual content and social campaigns.

You know how to translate trends and cultural movements into social-first narratives.

You'll report into our Creative Director, whilst having Social Creator and Creatives line reports.

ROLE & RESPONSIBILITIES

• Lead the day-to-day delivery of social-first video content across multiple client accounts, focusing on always-on content.
• Ideate and plan for toplines and full briefs on social-first video shoots.
• Attend, lead, and direct content shoots, ensuring quality and creativity align with client expectations and platform best practices.
• Support on Art Direction for larger, camera-shot social campaigns.
• Guide and mentor a team of Content Creators, elevating their creative thinking and the way they shoot mobile-first content.
• Translate social insights and trends into creative concepts that spark conversation and drive engagement.
• Lead the ideation and presentation of creative strategies for client pitches and campaign kickoffs.
• Work alongside our Creative Director to elevate the creative strategy for our clients' creative content.
• Collaborate with clients to understand their brand vision and translate it into standout social-first creative.
• Support the growth of the creative department by identifying talent gaps, improving workflows, and contributing to hiring decisions.

REQUIREMENTS

• 5+ years of experience in a Social Creative role.
• A love for social-first content, both reactive TikTok-first and original content series.
• Excited about building a career within an independent agency that's hyper-social-first.
• Understand how to translate trends and cultural shifts into social-first narratives.
• Effective and confident communicator, internally and externally.
• Curious and adaptable: it’s a fast-moving industry, so you must be driven by constantly soaking up new knowledge to be as innovative and fast-moving within your work.

SALARY

£55,000 to £72,500 (depending on experience)

ABOUT US

We're a fast-growing social agency with offices in London, Bath, New York & Miami, helping global brands, household names, and high-growth scale-ups accelerate their business growth.

Having recently won several Paid Media awards and Best Large Social Agency in the UK, we’re looking to take on our next member of the team!

Our full-service offering includes Social, Paid, Creative & Influencer.

BENEFITS & PERKS

• Work From Home: we operate a hybrid model where team members come to the office 3 days a week. A lot of our team loves working collaboratively, but they also like the option and balance of working from home.
• Benefits Package: Our collaboration with Bupa grants you access to a spectrum of health services, discounts, and benefits. And that's not all – enjoy your birthday off and kickstart a healthier commute with our cycle-to-work scheme, all yours upon successfully completing your probationary period.
• Flexible hours: some people are early birds, and others like to start later. We allow people to set their own times, with some people starting at 8am and getting to finish up earlier! We trust our team to get their work done on their schedule.
• We’re committed to equality of opportunity for all. We welcome applications from individuals regardless of their race, ethnicity, sexual orientation, religion, age, gender, or disability status. We want to support diverse and inclusive work environments and are actively looking for people who share our values.
• Annual Bonus: Rewarding our team is something we love to do. Everyone who's in the team enjoys a bonus based on business performance and growth!