Creative Director — Social-First & Culture Lead

Uncovered; Greater London; Hybrid; GBP 90,000 - 130,000; Full time

Benefits offered by this job

Hybrid and Flexible working (Monday &

Job summary

Uncovered is a London-based, social-first creative agency renowned for crafting platform-native campaigns that resonate with audiences across TikTok, Instagram, YouTube and emerging formats. The Creative Director leads and elevates creative output across the client portfolio, shaping concepts from pitch to production and driving results through culturally aware storytelling.

The role collaborates with Strategy, Production, Client Services and broader Creative teams to ensure ideas are ambitious,

Qualifications

• Significant experience in a creative agency with at least 5 years in social-first or social within an ATL/ traditional agency.
• Proven experience leading social-first campaigns.
• Evidence of leading or contributing to viral social campaigns rooted in online culture.
• Experience presenting creative work internally and to clients.

Responsibilities

• Lead big social-first creative ideas across campaigns and retained clients.
• Push for culturally relevant and platform-native thinking across all creative output.
• Ensure work is built for how people consume content in-feed across TikTok, Instagram, YouTube.
• Contribute to pitch work, campaign development and creative innovation.
• Lead campaign ideation from briefing through to execution.
• Collaborate with Strategy to translate insights into concepts.
• Balance entertainment, storytelling and brand objectives.
• Champion social-first storytelling and creator-led thinking.

Skills

Big ideas

Cultural awareness

Platform-native

Leadership

Collaboration

Job description

Uncovered is a London-based, social-first creative agency renowned for crafting platform-native campaigns that resonate with audiences across TikTok, Instagram, YouTube and emerging formats. The Creative Director leads and elevates creative output across the client portfolio, shaping concepts from pitch to production and driving results through culturally aware storytelling.

The role collaborates with Strategy, Production, Client Services and broader Creative teams to ensure ideas are ambitious,