Social Content Pro: Brand Storyteller & Creator (Flexible)

Henkel; Hemel Hempstead; Hybrid; GBP 35,000 - 52,000; Full time

Benefits offered by this job

Flexible work hours

Hybrid work model

Work from anywhere up to 30 days/yr

Global wellbeing standards

Gender-neutral parental leave (8 weeks

Employee Share Plan

Performance bonus

Pension & Life Assurance

Annual Leave: 27 days + 8 bank hols

Celebration vouchers

Job summary

Henkel is seeking a creative Social Content Specialist to bring our brands to life across social channels in the UK region. You will craft engaging content, adapt global assets, and support brand campaigns with a focus on storytelling and UGC-style formats.

You will capture, edit, and optimise content for Instagram, TikTok, and Facebook, while coordinating with Brand, Digital and Creative teams to ensure consistency. A hybrid work model and growth opportunities are offered.

Qualifications

• Experience creating content for social media platforms including Instagram, TikTok and Facebook.
• Strong photography, videography and mobile content creation skills.
• Experience using content editing tools such as CapCut, Adobe Creative Suite or similar.
• Understanding of social media best practices, trends and platform requirements.
• Experience managing content calendars and social scheduling tools.
• Strong organisational and project management skills.
• Excellent written communication and copywriting skills.
• Desirable Experience: managing influencer or creator partnerships.
• Experience working within beauty, FMCG, retail or lifestyle brands. Basic understanding of paid social and content performance metrics.

Responsibilities

• Create engaging social-first content across multiple brands and campaigns.
• Capture and edit content for social channels, optimized per platform.
• Localise global content assets for regional channels and events.
• Manage content calendars and scheduling across platforms.
• Monitor trends and creator content to identify new formats.
• Plan and execute influencer/creator campaigns and briefs.
• Review influencer content for brand alignment and campaign requirements.
• Track content performance and report insights.

Skills

Social media content creation

Photography & videography

Copywriting

Content calendar management

Organisational skills

Influencer partnerships

Understanding of platform best-pract

Tools

CapCut

Adobe Creative Suite

Job description

Henkel is seeking a creative Social Content Specialist to bring our brands to life across social channels in the UK region. You will craft engaging content, adapt global assets, and support brand campaigns with a focus on storytelling and UGC-style formats.

You will capture, edit, and optimise content for Instagram, TikTok, and Facebook, while coordinating with Brand, Digital and Creative teams to ensure consistency. A hybrid work model and growth opportunities are offered.