Social Analytics Lead — Hybrid, Data-Driven Insights

Future PLC; Greater London; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Uncapped leave

Enhanced parental leave

Discounted rates with Dental care and

Private Medical care

Profit share bonus

Refer a friend scheme

Well-being support programmes

Share Incentive Plan

Salary sacrifice Pension

Free drinks and snacks in offices

Job summary

Future plc is seeking an experienced Social Analytics professional to measure, understand, and improve social performance across our brands and international markets. You will transform platform data into actionable audience insights, building reporting dashboards with Looker Studio and tracking referral traffic via Google Analytics and Marfeel.

You will monitor social listening to identify audience conversations, content trends, and commercial opportunities, supporting testing and data-informed

Qualifications

• Experience analysing digital or social media performance data.
• Ability to prepare performance reports and present data insights to stakeholders.
• Experience building reporting dashboards and data visualisations.

Responsibilities

• Deliver regular social performance reports across Future's brands, platforms, and international markets.
• Analyse audience behaviour and creative formats to identify top-performing content trends and growth opportunities.
• Build and maintain accessible reporting dashboards using Looker Studio, Google Analytics, and Marfeel.
• Monitor social listening tools to track audience sentiment, cultural trends, and brand conversation opportunities.
• Collaborate with editorial, commercial, and BI teams to support campaign pitches and data-informed strategy.
• Maintain consistent social KPIs, benchmarks, and campaign tagging frameworks across all digital channels.

Skills

Data analysis

Dashboard creation

Stakeholder communication

Tools

Looker Studio

Google Analytics

Marfeel

Excel

Google Sheets

Meta Business Suite

TikTok Analytics

Job description

Future plc is seeking an experienced Social Analytics professional to measure, understand, and improve social performance across our brands and international markets. You will transform platform data into actionable audience insights, building reporting dashboards with Looker Studio and tracking referral traffic via Google Analytics and Marfeel.

You will monitor social listening to identify audience conversations, content trends, and commercial opportunities, supporting testing and data-informed