Shopper Marketing Manager

TN United Kingdom; England; Hybrid; GBP 50,000 - 58,000; Full time

Job summary

An established industry player is seeking a dynamic Shopper Marketing Manager to lead innovative marketing strategies in the FMCG sector. This role involves crafting impactful shopper marketing campaigns that resonate with consumers and drive sales growth. You will collaborate with cross-functional teams to ensure successful execution and leverage your understanding of market trends to enhance shopper engagement. If you are passionate about consumer behavior and have a proven track record in shopper marketing, this is an exciting opportunity to make a significant impact in a well-known company.

Benefits

Company Benefits

Hybrid Working Model

Qualifications

• Proven track record in shopper marketing roles.
• Strong understanding of market trends and retail environments.

Responsibilities

• Develop and execute shopper marketing strategies.
• Drive shopper engagement and sales growth.

Skills

Consumer Behaviour Analysis

Shopper Marketing

Project Management

Collaboration with Cross-functional Teams

Job description

Job Title: Shopper Marketing Manager, North West England

Client: D R Newitt

Location: North West England, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Reference: 3c7838d53d4c

Job Views: 4

Posted: 29.04.2025

Expiry Date: 13.06.2025

Job Description

We're looking for a Shopper Marketing Manager on behalf of a large FMCG business based in the North West. The business has a range of well-known FMCG brands, which are available in retail and supermarkets across the UK.

The Shopper Activation Manager will be responsible for developing and executing shopper marketing strategies and activations that drive shopper engagement and sales growth.

Requirements:

1. Strong understanding of consumer behaviour, market trends, and retail environments.
2. Proven track record in shopper marketing, with experience as a Shopper Marketing Exec or Manager, or other marketing roles with shopper responsibilities.
3. Experience developing successful shopper marketing campaigns.
4. Excellent project management skills.
5. Ability to collaborate effectively with cross-functional teams.

Salary & Benefits

Circa £50k + company benefits.

Hybrid working – 2 days a week on-site, 3 days WFH.