Shopper Marketing Manager

Nestle; Crawley; On-site; GBP 38,000 - 48,000; Full time

Benefits offered by this job

Potential discretionary annual bonus

Generous pension scheme

12 flexible days on top of 25 days' ho

2 volunteering days

Focus on personal development

Job summary

Nestlé Nutrition & Health is seeking a Shopper Marketing Manager to develop and execute shopper activation plans across all customers and channels, including in-store and digital touchpoints. You will manage activation from brief to delivery, ensuring on-time, in-full execution within budget to meet shopper and commercial objectives.

You will collaborate with Sales, Category, Marketing, Field Sales and agencies to deliver best-in-class shopper programmes across retail and e-commerce, generating

Qualifications

• Experience in Shopper Marketing and delivering activation campaigns across physical and digital channels.
• Experience supporting NPD or innovation launches.
• Strong project management and budget management skills.
• Ability to prioritise and juggle multiple projects with high attention to detail.
• Ability to build relationships internally and with external stakeholders.

Responsibilities

• Deliver shopper activation programmes across retail and digital channels.
• Deliver in-store, digital and customer-facing experiences to agreed standards.
• Manage POS, digital content and activation assets.
• Support customer planning and joint business priorities with activation recommendations.
• Build relationships with customer marketing contacts and retailer media teams.
• Coordinate external partners to ensure timely, high-quality execution.
• Track campaign results and use insights to improve future activity.
• Identify opportunities to enhance activation processes and ways of working.

Skills

Shopper marketing

Activation campaigns

Budget management

Project management

Stakeholder management

NPD launches

Retail & digital

Job description

We have an exciting opportunity for a Shopper Marketing Manager to join our Nestlé Nutrition & Health team to manage the development and execution of shopper activation plans across all customers and channels, including in-store and digital touchpoints. You will manage activation delivery from brief to execution, ensuring activity is delivered on time, in full and within budget while achieving agreed shopper and commercial objectives. Reporting directly to the Shopper Marketing & Retail Excellence Lead, you will be working for the world's largest food & drink manufacturer with some of the worlds most loved Supplement brands, think Solgar, Vital Proteins, Pure Encapsulations and more! Your impact Collaborating cross-functionally with Sales, Category, Marketing, Field Sales and agency partners, you will deliver best-in-class shopper activation programmes across retail, e-commerce, customer and trade touchpoints, driving excellent execution while generating learning and insights to improve future plans.,

• Deliver shopper activation programmes that support customer, category and brand priorities across retail and digital channels
• Deliver in-store, digital and customer-facing experiences to agreed standards
• Manage POS, digital content and activation assets across physical and online channels
• Support customer planning and joint business priorities through tailored activation recommendations
• Build relationships with customer marketing contacts and retailer media teams
• Coordinate external partners to ensure high-quality execution delivered on time and within budget
• Track campaign effectiveness, evaluate results and use insights to improve future activity
• Identify opportunities to enhance activation processes, ways of working and shopper outcomes We are looking for a passionate self-starter with a curious and creative mindset to succeed in an exciting and fast paced channel. Experience within Shopper Marketing and delivering activation campaigns and customer programmes across physical and digital channels is essential., Experience supporting NPD or innovation launches
• Ability to build strong relationships internally within matrix and multi-functional teams and external stakeholders
• Budget management experience
• Strong project management capability.
• Ability to prioritise and juggle multiple projects with a strong attention to detail

Desirable skills:

• Experience within category, marketing or sales.
• Experience working with retailers and agency partners. At Nestlé, our values are rooted in respect. We believe that embracing diversity and creating an inclusive environment enables everyone to reach their full potential and drives innovation. We welcome applicants from all backgrounds. Salary £37,500 to £47,500 depending on experience

Some of our other fantastic benefits

• Potential, discretionary annual bonus
• Generous pension scheme
• 12 flexible days on top of 25 days annual holiday entitlement pro rata
• 2 paid volunteering days
• A focus on personal development and growth

Although this is a full-time opportunity, please speak to us about what flexibility means to you as we are always open to discussing individual's flexible working needs, don't let this stop you from applying.