SEO Manager

Polaris; London; Hybrid; GBP 40,000 - 50,000; Full time

Job summary

An established industry player is seeking an experienced SEO Manager to lead a dynamic team in driving impactful SEO strategies for diverse clients. This hybrid role involves crafting SEO roadmaps, managing client accounts, and mentoring junior executives to ensure high-quality deliverables. You will leverage your expertise in technical, on-page, and offsite SEO to enhance client performance and engagement. With a focus on collaboration and continuous improvement, this role offers the opportunity to shape the future of SEO within a thriving agency. Join a passionate team that values innovation and excellence while enjoying a range of attractive benefits.

Benefits

25 days holiday

Quarterly performance bonus

Annual profit share

Birthday off

Early finish last Friday of the month

Hybrid working with team socials

Monthly wellness allowance

Company pension

Access to a life coach

Qualifications

• Minimum 3 years experience in a Senior SEO role within an agency.
• Expertise in technical, on-page, and offsite SEO practices.
• Strong understanding of customer journeys for retail and B2B.

Responsibilities

• Oversee SEO strategy for B2B and B2C accounts, managing a delivery team.
• Create SEO roadmaps and monitor performance against KPIs.
• Train and nurture junior team members to enhance their skills.

Skills

SEO Strategy Development

Customer Intent Analysis

Technical SEO

On-page SEO

Offsite SEO

Team Management

Presentation Skills

Data Analysis

Time Management

English Communication

Education

Bachelor's Degree in Marketing or Related Field

Tools

Screaming Frog

SEMrush

Google Analytics (GA4)

Google Search Console (GSC)

Moz

Google Data Studio

Excel

CRM Tools

Project Management Tools

Job description

SEO Manager

London

The Agency

Polaris is a leading SEO agency providing campaigns for clients globally. Working with both ecommerce and B2B clients, our partners include Sodexo, Thomson Reuters, and Mars. We are a close-knit team that identifies and drives traffic through SEO campaigns that convert.

Due to growth in the business we are looking for an experienced SEO Manager that understands the nuances of SEO and how to organise and target customer intent through search. You will have experience in an agency environment, putting together strategies for B2B and Retail clients that drive a clear increase in rankings, traffic, and conversions.

The Role

The SEO Manager is responsible for leading a delivery team and overseeing and guiding the SEO strategy and direction for a range of B2B and B2C accounts that are delivered on by executives within the team.

You will create SEO roadmaps, manage executives to deliver on tasks, and monitor activity and performance to ensure accounts within your team are all on track to perform. You will be responsible for nurturing and training junior team members so that they can grow, as you do in the business.

You will be an expert in on page, tech, and offsite SEO. You will be process oriented, able to use systems and processes to ensure SEO deliverables are of the highest quality.

SEO Manager - Key skills

• Must have a minimum of 3 years experience in a Senior SEO role from an agency.
• Excellent understanding of customer intent analysis and customer journeys for retail and B2B.
• Experience of creating SEO roadmaps, with Scope of Works for delivery.
• Advanced user of Screaming Frog, SEMrush, Excel, GSC, GA4, Moz, and other SEO tools and software.
• Experience of managing, training, and nurturing executives to deliver scope and grow their capability.
• Excellent technical SEO understanding, with deep technical capability including site migrations.
• Highly process oriented, with a keen appreciation for following systems and processes methodically for organization and quality output.
• Strong presentation skills, with excellent use of PowerPoint.
• Strong user of CRM and Project management tools.
• Excellent English writing and speaking skills, particularly when it comes to writing.
• Excellent strategist, able to mine and present opportunities to clients and peers alike.
• Strong number skills, and ability to calculate projections using Excel.
• Excellent time/task/people management skills.
• Qualified, Advanced user of Google Analytics.
• Experience of using Google Data Studio.
• Clear desire to progress and build a career within a growing agency.

SEO Manager - Responsibilities

• Account manage 3 - 4 clients at mid level, and oversee a roster of smaller accounts managed by executives.
• Strategy planning across accounts in collaboration with the Directors and team members to deliver 90-day sprint plans every quarter, with KPI targets identified.
• Using our project CRM to monitor progress of task delivery, and reviewing work conducted so that it can be approved and released to client for integration.
• Work with the team to schedule and deliver against monthly Scope of Works on accounts, ensuring all works planned are completed and have a direct impact on performance.
• Utilizing a template and process library for the execution of deliverables from a team of executives.
• Using industry leading tools to conduct SEO audits and gap analysis works to determine the best approach to a client’s SEO goals.
• Attending and chairing on track meetings every week and month, ensuring team and project utilization is on track.
• Putting together training plans for executives to develop their knowledge and skills in technical SEO, content SEO, on page SEO etc.
• Working to achieve Quarterly performance KPIs that are set on each account, to ensure we are driving performance for our clients.

This is a hybrid role, working 3 days from our offices in London.

Start date: ASAP

Package and Benefits

SEO Manager - Salary: GBP40,000 - GBP50,000 based on experience.

25 days holiday - with length of service increases.

Quarterly performance bonus.

Inclusion in annual profit share.

Birthday off.

Last Friday of the month early finish.

Hybrid working with team socials / collaboration days in London.

2 x 30 minute me time breaks, you can take for a late start, extended lunch, or early finish each week with approval from line manager (for workouts, walks, or family lunches).

Monthly wellness allowance.

Company pension.

Access to a life coach for mental well-being and happiness.